The present study examines customer acceptance of the use of green building materials to replace traditional building materials in the context of the global trend towards sustainable development. To ensure the performance of green building materials, the study constructed a certification system for green building materials by developing suitable measures for the "safety," "use of natural resources," "energy efficiency," and "usability" of green building materials. For "safety," the research proposed the concepts of "natural building materials" and "chemical building materials." For "use of natural resources," the concepts of "abundant resources" and "green processes" were proposed. For "energy efficiency," the concepts of "resource recycling" and "resource reduction" were proposed. For "usability," the concept of "high-performance building materials" was proposed. These dimensions were used to collect data in order to develop the most appropriate usage based on business cultures in the green building materials industry. Finally, we discuss the implications of our findings.
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