The article explores the common denominators and differences of traditional and modern understandings of rhetoric. It reveals main tendencies of development of rhetoric as a field of theoretical knowledge and transformations of the problematics. The issue of interrelation between logical-content and extra-logical (psychological, aesthetic, ethical, linguistic, ritual) factors in traditional and modern concepts of rhetoric is discussed. The following thesis is substantiated that in modern concepts of rhetoric both the arsenal of tricks used and the area of operation are expanded to include other forms and manifestations of human communication in line with the individual-to-audience model. It is argued that, unlike traditional rhetoric, which is largely monologue-based, modern concepts mostly implement rhetoric tricks in negotiation, debate, and competition situations. The article analyzes the issue of correlation between oral public and direct speech on the one hand, and, on the other, written speech and mediated means of communication in the traditional and modern concepts of rhetoric. The view is substantiated that in the modern system of rhetoric, much importance is attached to ethical questions, to the issues whether the means used are permissible or inadmissible in terms of effective communication norms. The relations between the philosophical theory of rhetoric (general rhetoric) and its individual spheres are discussed.
The article is devoted to the analysis of university and labour market relationship. In addition to economic analysis, studying the involvement process of young people in the labour market is essential to identifying the link between higher education institutions (HEIs) and the labour market in order to assess and implement appropriate policies. This case study was conducted to discover the integration process of the classes of 2014, from three faculties of Armenian State Pedagogical University, in Armenia’s labour market. The research reveals the demand for these professions in the labour market and the pace of finding jobs. The article discusses the factors that hinder or contribute to the process of integration of young specialists in the labour market, as well as, the advantages and disadvantages of HEIs from young professionals’ perspective. Methodological recommendations and guidelines on the organisation of higher education following the labour market requirements are offered in the discussion section. It is significant to develop mechanisms for promoting employers' involvement in management offices and faculties of HEIs, to develop and fix legal norms, to improve the methodological principles and plans regarding the organisation of the practicum practices. It is proposed to expand the functions and role of career centres created in HEIs in order to establish the university's activity by the labour market requirements and to assist graduates in the labour market as well as provide continuous professional development programs and training for the teaching staff.
The article presents a number of key episodes and elaborations of the philosophical legacy of the famous Armenian philosopher of the 20th-21st centuries Georg Abel Brutian, each of which is a valuable contribution to the treasury of world philosophical thought. In particular, the paper deliberates on the epistemological-methodological and applied aspects of the concept of polylogic, transformational logic as a non-classical logical value system, the principle of linguistic complementarity. The paper analyzes the main achievements of the famous thinker in the field of study of the semantic theory of knowledge, logical principles of translation art, issues of argumentation theory, methodological bases of Armenology, their methodological significance in the context of further development of science.
The research was conducted in 2015 from March 15-April 15, based on the method of formalized survey.Five hundred and sixty Yerevan citizens took part in the survey.According to the survey the moods of reliving the pain, the hope and belief for future, optimism (91.2%) exceed the moods of complaint, wrath, revenge and compensation (88.2%) and the moods of regret, pain, depression and declining moods (76.2%).However, as the results of the study come to prove, the mosaic of the public perception and the psychological reflection of the Armenian genocide as a phenomenon is very sophisticated. In the above mentioned categories the included components are intertwined and bound together. The moods and feelings included in those groups appear next to each other alternating quite fast.Key words: genocide committed against Armenians, public perception, moods, feelings and positions, ways of overcoming the consequences of the genocide. (I) THE METHODOLOGICAL BASES OF THE STUDY The Essence of the Fundamental ProblemPublic opinion is a unique sphere of transformations which is part of the social system with the respective moods, positions, stereotypes and dynamics. The experience testifies that the projects and policy which are being implemented often lead to mistakes and unwanted results, bring forth the public's mistrust and discontent if the public opinion regarding vital problems isn't examined and the existing dynamics aren't taken into consideration.Meanwhile the policy and tactics based on the studies of public opinion have a desirable productivity and a positive consequence. To prepare an analysis based on the received data which might be actionable for the official bodies that pursue a policy in the sphere. The problems of the studyTo bring forth the spectrum of perception of the Armenian Genocide, the moods, emotive responses and reasonable viewpoints regarding this historical event among the citizens of Yerevan.To study the positions of the public opinion on a number of different options discussed in the political circle regarding the elimination of the consequences of the genocide.To evaluate the positions regarding the genocide and the countries, political bodies which play or have played any role in the process of its recognition and condemnation. The target audience and tools of the studyThe study has been implemented in Yerevan The participants were presented probable moods and feelings and they were offered to mark the ones they experience and how much they do that while speaking about the Armenian Genocide.The moods and feelings offered in the list were grouped in 3 categories. On the fourth place it is the feeling of determination to get the loss back at least partly -92.9%.This mood is a bit more noticeable among older generation (40-60 year old) respondents -94.1%. H o v h a n n e s H O V H A N N I S Y A N , H a s m i k H O V H A N N I S Y A N , A s t g h i k P E T R O S Y A N
The research study was conducted in two stages, in 2015 and 2016 from March 15 to April 15 utilizing the method of formalized interview. Each phase of the survey involved 560 Yerevan residents. As the results of the research come to prove, the mosaic of the public perception and the psychological reflection of the phenomenon of the Armenian Genocide is very sophisticated. The moods of regret, pain, depression, declining moods, complaint, wrath, revenge, hope and optimistic views for future are intertwined and bound together. These moods and feelings appear next to each other and quickly alternating. As a result of sociological surveys, a number of trends and transformations in public opinion and perception were revealed. The authors explain these changes by three groups of domestic political and foreign policy factors.
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