<p align="center"><strong><em>ABSTRACT</em></strong><strong><em></em></strong></p><p align="center"><strong><em> </em></strong></p><p> <em>Bangkalan people are attached to Islamic culture. Their daily life is influenced by Islamic teachings and is evident in their social behavior, including in the arts and seeking solace. One of the consolations known in the community is to travel. Of course, Islamic travel and does not violate Islamic law. For the people of Bangkalan, the pilgrimage to the tombs, in addition to being one of the rituals believed to seek blessings, is also a place to tour. Therefore, the pilgrimage to the graves of scholars and community leaders in Bangkalan becomes a sight that can be seen every day. Religious tourism then developed into an opportunity in the development and improvement of people's welfare. Unfortunately, this has not yet become the focus of interest of the Bangkalan district government. Th</em><em>r</em><em>ough building city branding as a religious tourism destination opens up opportunities for Bangkalan to compete with other regions in getting tourist visits. This study tries to identify the problem of tourism development and produce output in the form of religious tourism branding draft for Bangkalan district. The method used is observation and in-depth interviews. Although the results of this study indicate that the Bangkalan district is not ready to build a religious tourism brand, but the data obtained in the field shows that Bangkalan has a lot of religious tourism potential. The results of this study are expected to be input for the district government, scholars and tourism stakeholders. Further hope is to be able to help the Bangkalan district government to build city branding and create marketing communication concepts for their region</em><em> </em><em>as a part of decentralization strategy</em><em>.</em></p><p><strong><em>Keywords: </em></strong><strong><em>city b</em></strong><strong><em>randin</em></strong><strong><em>g,</em></strong><strong><em> </em></strong><strong><em>decentralization, </em></strong><strong><em>tourism</em></strong><strong><em>,</em></strong><strong><em> religious</em></strong><strong><em>,</em></strong><strong><em> bangkalan</em></strong></p><p> </p><p align="center"><strong>ABSTRAK</strong><strong></strong></p><p align="center"><strong> </strong></p><p>Masyarakat Bangkalan lekat dengan kultur Islam. Kehidupan keseharian mereka dipengaruhi ajaran Islam, termasuk dalam berkesenian dan mencari penghiburan. Salah satu penghiburan yang dikenal dalam masyarakat adalah melakukan perjalanan wisata. Tentu perjalanan wisata yang Islami dan tidak melanggar syariat Islam. Bagi masyarakat Bangkalan, ziarah ke makam, selain menjadi salah satu ritual yang dipercayai untuk mencari berkah, juga menjadi ajang berwisata. Karena itu, ziarah ke makam-makam ulama dan tokoh masyarakat di Bangkalan menjadi pemandangan yang bisa dilihat setiap harinya. Wisata religi kemudian berkembang menjadi satu peluang dalam pembangunan dan peningkatan kesejahteraan masyarakat. Sayangnya, hal ini belum menjadi <em>focus of interest</em> pemerintah kabupaten Bangkalan. Padahal membangun <em>city branding</em> sebagai destinasi wisata religi membuka kesempatan bagi Bangkalan untuk bersaing dengan wilayah lain dalam mendapatkan kunjungan wisatawan. Penelitian mengidentifikasi problema pembangunan wisata dan menghasilkan <em>output</em> berupa <em>draft branding</em> wisata religi untuk kabupaten Bangkalan. Metode yang digunakan adalah observasi dan wawancara mendalam. Meskipun hasil penelitian ini menunjukkan bahwa kabupaten Bangkalan belum siap membangun <em>brand</em> wisata religi, tetapi data yang diperoleh di lapangan menunjukkan bahwa Bangkalan punya banyak potensi wisata religi. Hasil dari penelitian ini diharapkan menjadi masukan bagi pemerintah kabupaten, ulama, dan stake holder pariwisata. Harapan lebih jauh adalah membantu pemerintah kabupaten Bangkalan membangun <em>city branding</em> dan membuat konsep komunikasi pemasaran bagi wilayahnya sebagai bagian dari strategi desentralisasi.</p><p><strong>Kata Kunci: </strong><strong>city </strong><strong><em>branding</em></strong><strong>, desentralisasi, </strong><strong>wisata</strong><strong>,</strong><strong> religi</strong><strong>,</strong><strong> bangkalan</strong><strong></strong></p>
It is the right of everyone to travel, to all tourist destinations, including religious tourism. Likewise, with persons with disabilities who have physical limitations, their right to obtain public facilities is protected under Indonesian law. However, awareness to build public facilities that are disabled-friendly is not yet the awareness of all parties. As a regency city that has many religious tourism destinations, ideally, Bangkalan also provides facilities for people with disabilities. Moreover, although not all, many of the tourist destinations are always provided with places of worship (in this case the mosque). Persons with disabilities are also entitled to worship in places of public worship. Unfortunately, almost all religious tourism destinations and mosques in Bangkalan are not equipped with this facility. This study tries to identify what facilities are not provided in religious tourism destinations and places of worship in the Bangkalan district. Data collected using survey methods. The results of this study are expected to be input for the Bangkalan district government to develop their area into a disability-friendly area. Keywords: disability, destination, religious tourism
Tujuan dari penelitian ini adalah untuk mengetahui komunikasi guru dan murid dalam pemahaman pesan pada anak autis di TKLB Aisyiyah Krian. Penelitian ini menggunakan deskripsi kualitatif yang mana hanya memaparkan situasi dan peristiwa. Data yang nantinya dihadirkan berupa ucapan atau tulisan dan perilaku orang yang diamati dan dipaparkannya. Informan pada penelitian ini ada 7 (tujuh) orang yang terdiri dari 1(satu) orang guru TKLB, 3 (tiga) orang tua anak autis dan 3 (tiga) murid autis di TKLB Aisyiyah Krian. Dalam penelitian ini dapat dilihat guru sering memberikan pemahaman pesan dengan murid autis dengan komunikasi verbal dan non-verbal. Namun komunikasi yang sering diperlihatkan oleh murid autis adalah komunikasi non-verbalnya. Disini pemahaman pesan yang disampaikan oleh guru terhadap murid autis yang lainnya berbeda-beda. Dalam penelitian ini komunikasi non-verbal sering digunakan oleh guru dalam memberikan penyampaian pesan terhadap anak autis. Dari hasil penelitian dapat dilihat bahwa gerakan dan sentuhan siswa autis lebih dominan digunakan sebagai cara berkomunikasi sehari-hari mereka.
In general, there is a pameo stating that buyers are kings, but not Madurese merchants. Attitudes toward buyers is what attracts researchers to try to research and analyze it. From our survey, the fact that Madurese traders' attitudes toward buyers coming from other ethnic groups is different from their attitude toward the buyers with the Madurese. This distinction is striking and affects the reluctance of buyers from other ethnic groups to buy in Madurese merchants. And of course this resulted in difficult growth economy of the traders themselves. The value system in the Madurese culture that glorifies dusun tretan, then gave birth to the attitude that also privileges trash dhibik in trading. They will be nice, polite, respectful and interested buyers with ethnic Madurese (marked by using local Madurese language in interaction), otherwise they will be indifferent and indifferent, tend to see one eye to prospective buyers who are of other ethnicity and can not speak Madurese. Their mindset towards buyers and trading system also greatly influenced the attitude of Madurese traders. In their mindset, is not known the concept of customer loyalty. They are still using the old-fashioned marketing value system, which is more concerned with instantaneous sales and earnings today than satisfying and maintaining loyal customers. Similarly, the value of honesty in trading adopted Madurese somewhat different from the generally accepted value of honesty. This is also one of the reasons for the lack of loyalty subscribed.
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