In a non-response follow-up study, non-respondents of the original mailed questionnaire were approached again by house visits in order to compare their alcohol consumption with that of the respondents of the same mailed questionnaire. Differences in alcohol consumption between respondents and non-respondents were found. There is strong evidence for overrepresentation of non-response among abstainers, but weak evidence among frequent excessive drinkers.
The hypothesis that late respondents are more similar to non-respondents than early respondents, could not be confirmed or rejected. Repeated mailings are effective in obtaining a greater sample size, but seem ineffective in improving the representativeness of alcohol consumption surveys.
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