This paper focuses on the survival competences that enable small and medium enterprise (SME) managers to conduct business in change situations. Russian SMEs, which have undergone several drastic changes in operational environment in recent decades, comprise the subjects of the qualitative study. Their recent World Trade Organization (WTO) membership is challenging in terms of business continuity and competence. The results of the study show that both internal competences and network competences are needed in order to survive in crisis situations. Entrepreneurial competences acquired by everybody in the firm, an open-minded attitude towards external partners, and networking competences provide a future direction for managerial practice and public actors.
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