Thousands of new publications appear every day in bibliometric databases, so the demand for document retrieval technology is growing. Bibliometrics makes it possible to perform a quantitative analysis of text publications; however, the problem of classifying complex videos with a high level of semantics remains unsolved. Meanwhile, short-form videos gain popularity and attract more researchers. Knowledge Graph seems to be a promising technology in this area. This technology makes it possible to modernize the information search infrastructure. The experiment involved 461 short-video studies. The material for the experiment was collected from the Chinese Social Sciences Citation Index (CSSCI) database. The bibliometric method was recognized as expedient for the analysis. The keyword mapping and clustering operations were performed using the CiteSpace software. The results demonstrate that short-form video research has been popular among Chinese scientists since 2017. Short-form video research focuses on five major topics, that is, development trends, modern media convergence, video production, visual content management, and short-form videos in the public sector. The present findings may be employed in future research to collect relevant samples with exact semantic relationships. The technology is not limited to specific applications and, therefore, may be useful in any field of research.
Given that short videos have attractedextensive attention of the public, the rise of governmental short videos makes governmental new media more interactive and responsive. However, the competition of short video market is fierce. A considerable number of government agencies and
public institutions lack operating experience on short video accounts. The overall influence of these short video accounts is weak, and a mechanism of short video production is necessary. From the perspective that a new era is expected to fulfill people’s wish for a good life, we suggest
combining people’s wish for a good life and governmental short videos. One the one hand, this approach identifies the audience clearly and thus benefits the production of high-quality short videos; on the other hand, it helps to attract more audience and thus meets the people’s
needs for a good life in the new era. Governmental short video production should focus on three aspects: sense of fulfillment, sense of happiness, and sense of safety.Production guarantee should focus on contents, platforms, and dissemination motivations.
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