Rapid migration towards cities is occurring due to economic and social reasons. Industrialization, urbanization, and changes in consumption habits are creating environmental problems. Sustainable urban planning is necessary to ensure people’s quality of life in future cities. The establishment of strategic waste management processes is crucial. This topic encompasses the awareness, education, adaptation, and implementation of them by urban residents. The “Zero Waste Project” was initiated in Türkiye in 2017, and local governments have a significant responsibility for its implementation. City administrations strive to create clean, healthy, contemporary, and livable environmental conditions for their stakeholders. The aim of this study was to examine the Zero Waste Project system, an important approach for planning sustainable cities. Istanbul has 39 district municipalities. In this study, the amount of waste collected by the municipalities affiliated with Istanbul within the scope of the “Zero Waste Project” in 2022 was determined. Data were obtained from the “Zero Waste Project Implementation” sections of the 2022 activity reports of the 39 district municipalities. Data on the quantities in the categories of packaging, glass, clothing and textiles, electronics, batteries, vegetable oil, pharmaceuticals, tires, motor oil, and wood waste were obtained. This help us understand, the implementation of waste management systems in Istanbul district municipalities. In addition, the “Zero Waste Awareness and Incentive” activities carried out in Istanbul district municipalities are emphasized. The Zero Waste Project has the potential to improve the sustainability of urban living. It can be evaluated as a participatory environmental policy in terms of sustainable urban planning.
Cities are living spaces that bring together individuals of very different qualities in common spaces. A combination of feelings, thoughts and impressions about where the people live reveals the image of that city. Physical, social, economic, political and psychological reasons are effective in the formation of the image. There is an important interaction between the elements of urban image and the perception of the city brand. In the city, there must be values and characteristics to support being a brand. The city brand integrates with the physical field arrangement of the city, norms of social behavior and the experiences of local people. This study aims to mark the city of Zonguldak Eregli and to illustrate how the image of the city was perceived. 195 questionnaires were applied as a data collection tool.According to the participants, the natural beauty of the city and coastal band arrangement is important. 129 Eregli Iron and Steel Factory, Ottoman strawberries and Bülent Ecevit University are considered as brand elements in terms of city. Urban brand value is a distinguishing feature. For this reason, local governments should implement strategies that demonstrate the advantageous, superior and different qualities of the cities. JEL Classification: O21, O35, R58. 1. GİRİŞ Kent tanımı yapılırken en sık kullanılan kavramlardan biri heterojenliktir. Bu kavram, birbiri ile aynı olmayan, sıradanlık içermeyen bütünselliği ifade eder. Kentler, farklı yaş, gelir, köken, inanç, eğitim, kültür, uzmanlaşma gruplarının beraber yaşama imkânı bulduğu alanlardır. Tıpkı insanlar gibi kentleri de birbirinden ayıran nitelikler vardır. Bu noktada devreye kent imajı olgusu girmektedir. Herhangi bir kent hakkında zihinde yaratılan imge; o kente dair duygu, düşünce ve edinimlerin bileşkesidir. Kentlerin imajının olumlu olması hem kentliler hem yerel yöneticiler açısından önemlidir. Çıkış noktası olarak imaj sözcüğüne bakarsak; Latince aynı manaya gelen imago, imagin sözcüğünden alıntı olan Fransızca image, "resim, suret, görüntü" anlamına gelmektedir (Etimolojitürkçe, 2018). İmaj; kişiler, hizmetler, ürünler, olaylar, düşünceler, kurumlar, ülkeler, kentler ve devletler hakkında edinilmiş olan algı, izlenim, genel kanı ve beyinde tasarlanan kurgu olarak tanımlamaktadır. En basit anlamıyla, kısa ve uzun vadede bir kişinin, kurumun, objenin, şehrin veya ülkenin sahip olduğu tüm değerleriyle ilgili simgelerin algılanışıdır (Gültekin, 2005: 127). Literatürde imaj kavramı farklı bilim insanları tarafından farklı özellikleri içerecek şekilde tanımlanmıştır. Yerdelen (2017) imajı uluslararası ilişkiler açısından ele almıştır. Uluslararası imaj, çoğu zaman ülkelerin kendi özgün koşulları içinde oluşmakta, kimi zaman da özellikle diğer ülkelerin politikaları sonucu desteklenen, karşı-lobiler tarafından yaratılmaktadır. Akdağ (2010:165) imajı kuruma kimlik kazandırma çabası olarak değerlendirmiştir. Griffin (2014:2) için imaj geniş bir hedef kitle için meşruluk ve kabul edilebilirlik anlamına gelmektedir. Görüldüğü gibi imaj canlı veya cansı...
The process of change in the management approaches of cities encourages stakeholder participation. Multi-actor, transparent and controllable urban administrations should be the basic vision of modern cities. Because the heterogeneous structure is like a symbol of cities. It is important for the governance approach to have environments where different interest groups can come together for social reconciliation. City councils are examples of this situation. In the understanding of local government, there is a flow in favor of locality. This situation is valuable for local democracy. Effective and efficient participation of urban people in decisions contributes to accountability, social solidarity, and citizen awareness. Members of public, private, and non-governmental organizations can participate in city councils. It is therefore strong in terms of governance. The aim of this study is to examine the place and importance of city councils in terms of urban democracy. First of all, the conceptual framework of the phenomena is emphasized. Then, the roles in the establishment of local democracy through the structure of city councils are discussed. It is possible to realize the principles of governance in the functioning of city councils. Governance and city councils will play an active role in bringing a positive vision to cities. Therefore, city council activities that can work efficiently should be supported.
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