Purpose Several studies have recently documented projects of organizational transformation and modernization which, commonly clustered under the umbrella term “New Ways of Working” (NWoW), simultaneously entail material, technological, cultural and managerial dimensions. Academic contributions, however, have paid little attention to the mechanisms allowing such projects to progressively become legitimized in organizational discourses and practices. The purpose of this paper is to investigate the distinctive features of the legitimation process underlying the implementation of NWoW projects. Design/methodology/approach This paper relies on a longitudinal, three-year analysis of a large insurance company. Data were collected through qualitative methods including semi-structured interviews (48), periods of observation (3 months) and document analysis (78). Findings The paper develops a grounded and integrative framework of legitimation processes underlying “NWoW” change projects. The framework emphasizes four decisive operations of translation in “NWoW” design and implementation: translating material constraints into strategic opportunities; translating strategic opportunities into a quantitative business plan supported by the top management; translating compelling discourses around “NWoW” into an organizational machinery; and translating a transformation project into discourses of unequivocal success, conveyed by legitimate spokespeople within and beyond the organization. Originality/value Besides contributing to the understanding of a managerial fashion, which has received little academic attention so far, the paper also offers an original integrative framework to account for legitimation processes that combines two theoretical approaches – the sociology of translation and research on institutionalist work.
In the last decade, the interest of managers and professionals for New Ways of Working (NWoW) has grown rapidly, as evidenced by multiple firms claiming to implement "NWoW workspaces" in Belgium and in the Netherlands. NWoW is often used as a convenient umbrella term to designate a set of organizational adjustments that include open and "flexible" workspaces, new IT tools, as well as cultural and managerial transformations believed to be "innovative". While the academic literature has investigated several cases of NWoW workspaces through post-occupancy studies, there is at the present time no research available on the change process leading to these transformations. The ambition of the paper is to conceptualize NWoW as being projects of organizational change that are subject to politics and power games. Through an empirical study of a multi-site media company implementing a NWoW project, the paper illustrates three major implications of a political conception of NWoW. First, the ability of local actors to bargain around the project and to twist the strategic intentions of the deciding authorities is highlighted. Second, the study underlines the crucial role of key intermediaries for designing NWoW projects. Third, participative approaches of change are critically discussed. The paper also provides recommendations for future research on NWoW.
PurposeThis paper aims to analyze the adoption process of human resource information systems (HRIS) from a supply-side perspective emphasizing the practices of HRIS vendors and consultants. It aims to counterbalance the existing literature on HRIS, which has overwhelmingly studied HRIS adoption from the customer organization's viewpoint, hence systematically downplaying the active role of vendors and consultants in adoption processes.Design/methodology/approachThe research has been conducted on the HRIS market of the Benelux (Belgium–The Netherlands–Luxemburg) from a constructionist and exploratory perspective. The structure and dynamics underlying the market are gradually unveiled through open interviews with HRIS vendors and consulting firms (n = 22).FindingsThe paper reveals how the social shaping of HR innovations takes place and identifies nine types of pressures exerted by HRIS vendors and consultants on customer organizations: assessing, advising, advertising, case-building, demonstrating, configuring, accompanying, sustaining and supporting. Taken together, these pressures demonstrate the systematic presence and active role of external actors throughout the adoption process of HRIS within firms.Research limitations/implicationsIt is suggested that further supply-side studies of innovation diffusion processes of HRIS should be conducted to complement the existing, demand-side literature. In this view, emphasis should be set on technology providers and their ongoing interactions with customer firms.Originality/valueThe analytical precedence given to supply-side actors allows to conceptualize HRIS adoption as the dynamic result of negotiations between three groups of actors (HRIS vendors, HRIS consultants and customer firms), hence resulting in a more comprehensive and holistic view of HRIS adoption processes.
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