El artículo indaga en las principales concepciones y motivaciones que manifiestan emprendedores turísticos de la región de La Araucanía en la zona sur de Chile con posterioridad a un proceso de formación y trabajo asociativo desarrollado durante dos años en el territorio. Entre las concepciones destacan los cambios desde una visión tradicional de la actividad turística hacia una más compleja que incorpora elementos como el ocio, satisfacción del visitante, bienestar, el cuidado y protección del medio ambiente, y un mecanismo efectivo para la conservación y promoción de la cultura mapuche. Respecto a las motivaciones destacan la puesta en valor y difusión de la cultura mapuche, la posibilidad de generar ingresos, la conservación natural y cultural, y el arraigo. Las conclusiones destacan la forma de acercar a los emprendedores a una forma de entender el fenómeno del turismo más holística e integrada a dimensiones sociales, personales, culturales, ambientales y económicas.
The book Cultures and Local Practices of Sustainability is the result of a collaborative and interdisciplinary academic effort developed in the context of the ROUTES Toward Sustainability ROUTES Toward Sustainability University Network. The ROUTES Toward Sustainability University Network Sustainability, born in 2012, is a partnership of twenty association of twenty universities from different continents that hosts symposia, conferences, lectures, talks, study programs conferences, lectures, study programs and projects and projects from an interdisciplinary vision on sustainability. This book is based on a multidisciplinary multidisciplinary approach, which integrates cultural cultural elements of the humanities, environmental environmental humanities, design, economics, urbanism and urbanism and innovation, to understand to understand conceptions of sustainability from a complex from a complex and systemic perspective, addressing different areas of knowledge
Universities have contributed to society in different ways. Public contributions constitute not only an opportunity to create public value in society, but also to strengthen the comprehensive education of students. The university's public contribution involves the creation of opportunities to link the available technical capacity with those real needs that can be adressed by the university.Puentes (meaning 'bridge') UC is a program at the Catholic University of Chile, created in 2002. It has established a succesful model to link the university with local government, allowing students to develop academic projects that address pressing public challenges, as well as develop useful products for local government management.The Puentes UC model of professional facilitation assists local governments to filter their demands, identifying those that present an appropriate opportunity for student involvement. Subsequently, Puentes UC invites students to develop projects which address these demands as part of their courses, internships or theses, and supports them during the execution of their projects. The program's management model works to ensure that local government receive useful technical proposals, and students benefit from a satisfying educational experience.To date, 2,747 projects have been carried out in 23 municipalities, with the participation of 17,504 students and more than 300 academics.The Puentes UC model, originally conceived of as a means to work with local governments near the university's campus, has been extended to rural municipalities in other regions of the country, and to new public institutions such as the Gendarmería (Chile's penitentiary service). The potential of this linking model has thus been demonstrated, and can be applied in new realms of cooperation between the university and society.This article describes in detail the Puentes UC model, and its historical evolution. It then discusses outcomes and achievements, both for university and municipality, and provides some examples of completed projects. The final section analyses the most important learnings and challenges for the program.
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