To survive in the ever-increasing competition in the financial market, commercial banks need successful innovative strategies. However, there is insufficient information on appropriate innovative strategies required by banks. Primary data were obtained through a structured questionnaire. It was distributed among 1,200 bank employees and 300 bank customers of all eight systematically important banks (Access, Diamond, Eco, First, GTB, Polaris, UBA and Zenith) out of 21 deposit money banks in Nigeria as of December 31, 2016 by random sampling and stratified sampling techniques. The data were fitted to the regression-based model. The identified marketing innovation adopted by banks include innovative service provision (4.02), generation of new product with quality (3.65), entrance into new markets (3.60) and adoption of technological tools (3.57). Performance indicators considered are customer satisfaction and customer retention. Results showed that marketing innovation strategies of the banks significantly (p < 0.05) improve customer satisfaction. Improved service and product quality, introduction of new products and entrance to new market exert a positive and significant effect on outcomes of the banks. The estimated regression on customer retention showed that in a competitive environment, improved service exerts positive and significant (p < 0.05) influence. Furthermore, the impact of reduction in service cost is also positive and significant (p < 0.05), which is similar to the effect development of new banking products. The findings suggest that the pathway to raising performance of financial institutions in a competitive environment is diverse. There is a need for deployment of a modern banking technology, innovations around banking products and associated services.
The study investigates the pull and push factors as determinants of foreign portfolio investment flows in the emerging market from 1986 to 2018. The study employs autoregressive distributed lag (ARDL) bound cointegration test and ARDL error correction model (ECM). This work is intended to explore the determinants of foreign portfolio investment (FPI) in Nigeria and compare the result explored by Kaur and Dhillon (2010) in India. The result revealed that of all the explanatory variables, only MCAP, DMINT, REER, USGS and USINFR have a positive effect on FPI while GDPGR, USGDPGR, USGS and USINFR are significant. From the result of the analysis, the study agrees with Kaur and Dhillon (2010) that the host country gross domestic product (GDP) growth rates and the United States of America (the U.S.A.) inflation rates are among the significant pull and push factors that determine FPI flows in the long run. Based on these findings, the study recommends that economic policymakers in the host country should be more committed to strengthening its economy by boosting its GDP in order to push foreign investors to the economy since the dwindling in economic growth, low rate of return and rise in inflation rates of the developed countries such as the U.S.A. could push foreign investors to the emerging markets.
The study investigated the impact of government expenditure on economic growth with special inclination to testing the Wagner’s law in Sub Saharan Africa between 1986 and 2018. Adopting the Panel first generation tests as well as the Panel Auto Regressive Distributed Lag (ARDL) and Pairwise Causality techniques, it was revealed that government expenditure causes economic growth rendering the Wagner’s law is invalid in the Sub-Saharan region. Also, it was further discovered that capital and recurrent expenditure exert negative effect on economic growth while total expenditure has positive effect on economic growth in the region. Therefore, based on the negativity of capital and recurrent expenditure, it is recommended that capital and recurrent expenditure must be monitored effectively to ensure that its increase will not exert any negative effect on economic growth while stringent measures as well as checks and balances must be adopted to curb corruption in Sub-Saharan Africa to ensure that funds are used exclusively for their intended purposes especially those pertaining to capital projects.
We scrutinized bank deposits and loans issued to private-public sectors and its nexus with economic development in a developing country over the period 1970-2016. This study adopts per capita income as the proxy for economic development, while loans to private sectors, loans to government sectors, money supply, and lending interest rate were the financial deepening variables. We use the Ng-Perron and Augmented Dickey-Fuller Breakpoint Unit Root Tests to check the presence of unit root, and in determining the order of integration of the variables– I(d) in the presence of structural break for each variables respectively, while the T-Y augmented Granger non-causality test is used to reveal how causal effects flow in this study. Hence, taking into account the effect of structural breaks, we found that bank loans to government sectors and lending interest rates were stationary series as p < 0.01. We also found from the T-Y Granger non-causality results in its overall sense that the feedback hypothesis by contrast to prior studies holds in the developing country context. The feedback hypothesis establishes that bank loans and economic development Granger cause each other. In this paper, we recommended among other things that the monetary authorities should regulate the activities of bank deposits to ensure that they gear up the growth of loans to private sectors by examining factors, such as lending interest rate which can possibly undermine lending to these sectors; considering their role as key engine of economic growth in any developing economy.
This study identifies, categorizes and examines the factors influencing customers in their decision to engage in financial transaction with commercial banks. Primary data were elicited from bank customers across Six States in Southwest, Nigeria. The data collected from the randomly sampled respondents were analysed using descriptive statistics and Kruskal-Wallis H ranking test. The findings from non-parametric analysis of the factors using Kruskal-Wallis ranking technique show that, respectively, timeliness of operations, internet service and safety of transactions are of great values to bank customers. It is important for banks to internalize the identified factors in order to increase patronage and efficiency of fund mobilization.
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