Abstract:Influential users play an important role in online social networks since users tend to have an impact on one other. Therefore, the proposed work analyzes users and their behavior in order to identify influential users and predict user participation. Normally, the success of a social media site is dependent on the activity level of the participating users. For both online social networking sites and individual users, it is of interest to find out if a topic will be interesting or not. In this article, we propose association learning to detect relationships between users. In order to verify the findings, several experiments were executed based on social network analysis, in which the most influential users identified from association rule learning were compared to the results from Degree Centrality and Page Rank Centrality. The results clearly indicate that it is possible to identify the most influential users using association rule learning. In addition, the results also indicate a lower execution time compared to state-of-the-art methods.
Abstract-Researchers put in tremendous amount of time and effort in order to crawl the information from online social networks. With the variety and the vast amount of information shared on online social networks today, different crawlers have been designed to capture several types of information. We have developed a novel crawler called SINCE. This crawler differs significantly from other existing crawlers in terms of efficiency and crawling depth. We are getting all interactions related to every single post. In addition, are we able to understand interaction dynamics, enabling support for making informed decisions on what content to re-crawl in order to get the most recent snapshot of interactions. Finally we evaluate our crawler against other existing crawlers in terms of completeness and efficiency. Over the last years we have crawled public communities on Facebook, resulting in over 500 million unique Facebook users, 50 million posts, 500 million comments and over 6 billion likes.
Abstract-Online Social Networks (OSNs) are popular platforms for interaction, communication and collaboration between friends. In this paper we develop and present a new platform to make interactions in OSNs accessible. Most of today's social networks, including Facebook, Twitter, and Google+ provide support for third party applications to use their social network graph and content. Such applications are strongly dependent on the set of software tools and libraries provided by the OSNs for their own development and growth. For example, third party companies like CNN provide recommendation materials based on user interactions and user's relationship graph. One of the limitations with this graph (or APIs) is the segregation from the shared content. We believe, and present in this paper, that the content shared and the actions taken on the content, creates a Social Interaction Network (SIN). As such, we extend Facebook's current API in order to allow applications to retrieve a weighted graph instead of Facebooks unweighted graph. Finally, we evaluate the proposed platform based on completeness and speed of the crawled results from selected community pages. We also give a few example uses of our API on how it can be used by third party applications.
Abstract. Online social networking services like Facebook provides a popular way for users to participate in different communication groups and discuss relevant topics with each other. While users tend to have an impact on each other, it is important to better understand and analyze users behavior in specific online groups. For social networking sites it is of interest to know if a topic will be interesting for users or not. Therefore, this study examines the prediction of user participation in online social networks discussions, in which we argue that it is possible to predict user participation in a public group using common machine learning techniques. We are predicting user participation based on association rules built with respect to user activeness of current posts. In total, we have crawled and extracted 2,443 active users interacting on 610 posts with over 14,117 comments on Facebook. The results show that the proposed approach has a high level of accuracy and the systematic study clearly depicts the possibility to predict user participation in social networking sites.
Information spreading is an interesting field in the domain of online social media. In this work, we are investigating how well different seed selection strategies affect the spreading processes simulated using independent cascade model on eighteen multilayer social networks. Fifteen networks are built based on the user interaction data extracted from Facebook public pages and tree of them are multilayer networks downloaded from public repository (two of them being Twitter networks). The results indicate that various state of the art seed selection strategies for singlelayer networks like K-Shell or VoteRank do not perform so well on multilayer networks and are outperformed by Degree Centrality.
With the popularity of social media in recent years, it has been a critical topic for social network designer to understand the factors that influence continued user participation in online newsgroups. Our study examines how feedback with different opinions is associated with participants' lifetime in online newsgroups. Firstly, we propose a new method of classifying different opinions among user interaction contents. Generally, we leverage user behavior information in online newsgroups to estimate their opinions and evaluate our classification results based on linguistic features. In addition, we also implement this opinion classification method into our SINCERE system as a real-time service. Based on this opinion classification tool, we use survival analysis to examine how others' feedback with different opinions influence continued participation. In our experiment, we analyze more than 88,770 interactions on the official Occupy LA Facebook page. Our final result shows that not only the feedback with the same opinions as the user, but also the feedback with different opinions can motivate continued user participation in online newsgroup. Furthermore, an interaction of feedback with both the same and different opinions can boost user continued participation to the greatest extent. This finding forms the basis of understanding how to improve online service in social media.
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