An important question is, to what extent is visual attention driven by the semantics of individual objects, rather than by their visual appearance? This study investigates the hypothesis that timing is a crucial factor in the occurrence and strength of semantic influences on visual orienting. To assess the dynamics of such influences, the authors presented the target instruction either before or after visual stimulus onset, while eye movements were continuously recorded throughout the search. The results show a substantial but delayed bias in orienting toward semantically related objects compared with visually related objects when target instruction is presented before visual stimulus onset. However, this delay can be completely undone by presenting the visual information before the target instruction (Experiment 1). Moreover, the absence or presence of visual competition does not change the temporal dynamics of the semantic bias (Experiment 2). Visual orienting is thus driven by priority settings that dynamically shift between visual and semantic representations, with each of these types of bias operating largely independently. The findings bridge the divide between the visual attention and the psycholinguistic literature. (PsycINFO Database Record
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Researchers in different fields of psychology have been interested in how vision and language interact, and what type of representations are involved in such interactions. We introduce a stimulus set that facilitates such research (available online). The set consists of 100 words each of which is paired with four pictures of objects: One semantically similar object (but visually dissimilar), one visually similar object (but semantically dissimilar), and two unrelated objects. Visual and semantic similarity ratings between corresponding items are provided for every picture for Dutch and for English. In addition, visual and linguistic parameters of each picture are reported. We thus present a stimulus set from which researchers can select, on the basis of various parameters, the items most optimal for their research question.
There is ongoing debate on whether object meaning can be processed outside foveal vision, making semantics available for attentional guidance. Much of the debate has centred on whether objects that do not fit within an overall scene draw attention, in complex displays that are often difficult to control. Here, we revisited the question by reanalysing data from three experiments that used displays consisting of standalone objects from a carefully controlled stimulus set. Observers searched for a target object, as per auditory instruction. On the critical trials, the displays contained no target but objects that were semantically related to the target, visually related, or unrelated. Analyses using (generalized) linear mixed-effects models showed that, although visually related objects attracted most attention, semantically related objects were also fixated earlier in time than unrelated objects. Moreover, semantic matches affected the very first saccade in the display. The amplitudes of saccades that first entered semantically related objects were larger than 5° on average, confirming that object semantics is available outside foveal vision. Finally, there was no semantic capture of attention for the same objects when observers did not actively look for the target, confirming that it was not stimulus-driven. We discuss the implications for existing models of visual cognition.
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