This paper explores the level of awareness people have about the environmental impact of menstrual products. Currently the most popular types of product are also the most detrimental to the natural environment, particularly due to the amount of hidden plastic in disposable items. This research seeks to find out whether people realize that this is the case and whether those that are more aware of the damage are likely to make choices that are less harmful to the environment. A mixed method approach was taken, using online surveys and focus groups. The results of the study show that most participants were not aware at the amount of plastic in disposable menstrual products, and that there are other issues linked to their environmental impact that people are generally not aware of. Some participants were more aware of the issues than others and the research suggests that those with a higher awareness are more likely to choose products that are less harmful to the environment. Based on these findings, future actions and areas of further research are suggested.
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