Summary
The rational deployment of audio‐visual resources for teaching within large institutions requires information on the use made of media by teaching staff. A questionnaire administered to 902 academics at two New Zealand universities provided data on the use of seven media—chalkboards, whiteboards, slides, overhead projectors, sound recordings, films and closed circuit television. The questionnaire revealed large differences in media use between teachers of different disciplines. These differences were generally consistent across both universities, albeit with some intriguing local variations. Relationships between staff status and media use are explored, and the usefulness of the survey as a whole is discussed.
There is conflict between the liberal goals of a university education and the view which associates educational technology and audiovisual media with rigid and impersonal learning routines. In practice, not all university teaching is liberal, and educational technology can itself be a liberalising influence. Four areas of application of audiovisual media in university teaching are considered and some of the contributions which an educational technologist can make to teaching and learning in these areas are outlined. The role of an educational technologist in a traditional university is briefly discussed.
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