SummaryMany people from generation Z are at the beginning of their academic activities. This generation has peculiar characteristics that might be a challenge in the labor market. Thus, instructors have a great role in their preparation. However, professors might face difficulties dealing with their specific characteristics. The research aims to carry out a general survey to enable an understanding of the greater challenges and difficulties in teaching the subject of engineering to the students of Generation Z. The research method used was a case study at a University with 20 instructors from the Faculty of Engineering. The analysis revealed a great challenge in relating theoretical concepts with practical concepts. The research also showed a probable tendency of using more exhibition methods, and the low knowledge about generation Z by most instructors. This study seeks to contribute to the teaching-learning process of engineering.Keywords: Generation Z, Teaching-learning in engineering, Instructors.Higher Education, Case Research. Resumen:Muchas personas que pertenecen a la Generación Z están iniciando sus actividades académicas. Esta generación tiene características particulares que podrían constituir un desafío en el mercado laboral. Por consiguiente, los profesores tienen un papel importante en la preparación de esta generación.Sin embargo, los profesores podrían enfrentar dificultades al lidiar con sus características. La investigación tiene como objetivo realizar una encuesta general para entender los mayores desafíos y dificultades que existen en la enseñanza de la ingeniería a los estudiantes de la Generación Z. El método que se utilizó fue un caso de estudio realizado en una universidad con 20 profesores de la Facultad de Ingeniería. El análisis reveló que existe un gran desafío para relacionar conceptos teóricos con conceptos prácticos, así como una posible tendencia a utilizar más métodos de exposición y un bajo conocimiento acerca de la generación Z por parte de la mayoría de profesores.Este estudio busca contribuir en el proceso de enseñanza-aprendizaje de la ingeniería.Palabras clave: Generación Z, enseñanza y aprendizaje en la ingeniería, profesores, educación superior, caso de estudio. 130Challenges and diffiCulties to teaChing engineering to generation Z: a Case researCh
<p>Supply Chain Management (SCM) is an important concept to establish links among companies. With the aim to reach the SCM goals, companies must define processes that links the decisions areas. In this context, a process to be dealt is the Sales and Operations Planning (S&OP). The S&OP is a tactical planning process, executed on monthly-basis and led by senior management with the aim to balance demand, production, distribution, procurement and finance, to ensure the plans and performance are aligned to support the business strategic plan. In this sense, a literature review was presented in this paper in order to compare the traditional approach and the demand-driven approach for the S&OP. As expected, because of the more complex environment to be dealt in a demand-driven environment, the S&OP evolved to be able to be executed properly. However, further studies in this area should be developed in order to obtain a final framework for the demand-driven S&OP, to analyse applications in industries, to understand performance implications and to develop a performance framework for the demand-driven S&OP.</p>
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