The purpose of the publication is to study the management of the company in the context of economic changes associated with the introduction of innovations in its activities, their combinations, and taking into account the initiated entrepreneurs proper vision. In accordance with the goal, the following tasks are formulated: to achieve the company management potential, aimed at solving intra-company issues and at the same time transforming the entire market system; to identify duality of market regularity of its manifestation in modern economic environment and to propose a number of directions of its improvement on the basis of synergy of combined progressive trends introduced into production.The research methodology is based on the fundamental difference between the division of labor inside of the company and similar structures and the social division of labor itself; a well-known postulate on the commonality and features of the homotypic economic phenomena, which are the market economy and its main link – a company, organization, enterprise, etc. in the article.The results include a generalization of scientists’ views on the management of the company in conditions of change in labor, production and the economy, which occurs due to the introduction of innovations, their various combinations, into the entrepreneurial process. The company’s connection is disclosed not only with the market (exchange sphere), but also with the market economy as a cohesive whole. It is justified that both structures become the engine of economic growth. The company management itself is represented not only inside of it, but also outside, as the continuation and generation of a functioning market, market system. This is the key aspect of economic development.In conclusion, it is concluded that the management of an entrepreneurial company under conditions of change becomes the basic tool for the progress of business entities, turns into a specific rational channel for introducing combined modernization of the economy, and the search for ways to resolve the contradiction between them as part and whole, becomes the driving force of social progress.
The purpose of the article is to reveal the evolution of things exchange from its emergence described as a simple model to formation of the commodity-money circulation with its subsequent transformation into an innovative state tending to the digital currency. The objective of the study is to identify the specifics of the double exchange of things model. In it, the needs of one individual are satisfied by the means of ensuring them that are in the possession of another. With the money’s advent, the alienation of one’s product and the appropriation of someone else’s in exchange for it is divided in space and time. This introduces fundamental changes in the simple exchange model. The circulation process does not end like a direct exchange of products. Money does not leave the sphere of circulation. They are deposited at those points in the circulation process that are purified by this or that commodity. The research methodology proceeds from the statements that, firstly, the identical is different, and the difference is manifested in the identity; secondly, in the thing being exchanged there is a hidden contradiction between its subjective assessment for oneself and for the other, and both sides value other people’s things higher than their own. The results obtained reveal the evolution of money towards digital currency as an objective social phenomenon. Their manifestation in different historical periods is compared – random exchange, commodity-money circulation, depreciation of money, the ratio of their supply and demand, the appearance of fiat money, and digital currency – their advantages and disadvantages are revealed.
The research focuses on the set of relations between business entities in regards to the management of a breakthrough economy in domestic conditions. The goal of the research is to study the management that arises from the introduction of innovations and their combinations, as well as representing the entrepreneurs vision in the production process; drawing the attention of managerial personnel to this problem — state and economic authorities, legislators, scientists and employers. There have been formulated a number of tasks: to disclose the content of breakthrough management; to present its evolution and components; to formulate economic patterns of the implementation; to justify a number of improvement areas, including the core of the main components of the algorithm and the breakthrough management financial support. The methodological basis for the development is the key provisions of strategic entrepreneurial management and the theory of classical and Austrian schools. The research methods are analysis of the development of a single and general division of managerial labor, a part and a whole in the economy; collection, processing and grouping of facts, their analysis and synthesis; the unity of the logical and historical. The conclusion is justified that the company internal management process finds its continuation outside of it, i.e. in external market development. It becomes the basic tool for the economic development of economic entities, turns into a specific rational channel for introducing combined modernization of the economy. Its uniqueness is due to the organic interaction of independent and own intracompany production, on the one hand, and the functioning of the market economy as a system, on the other one. Such implementation process becomes a driving force for an economic leap. The looking for a solution of arising problems in this case approach is a key function of breakthrough entrepreneurial management.
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