Nowadays, Internet of Things devices are everywhere and their importance and impact on society has increased significantly in the past years. On one hand, Internet of Things devices can bring multiple business opportunities as well as major positive changes to our daily lives. On the other hand, the rapid expansion of the Internet of Things universe comes with important security risks, forcing both users and companies to consider the vulnerability of these devices as well as the confidentiality of the data they generate. The main objective of this paper is to improve current understanding of the Internet of Things by providing a comprehensive overview of the main challenges and opportunities associated with these new communication technologies in various domains and industries. Secondly, the data sets from two Special Eurobarometer studies are analysed to further explore the attitudes, perceptions and experiences of European citizens towards technology and cybersecurity. Using SPSS software, one-way ANOVA and other standard statistical analysis of the data were performed. The results show that the level of awareness of cybercrimes among European citizens has increased. Another key finding is that technology users from European countries remain highly concerned about security issues online. These findings might be of interest for scholars, policymakers, service providers or firms from different industries and can further stimulate the development of local and European initiatives to address and solve these issues.
The global food system, from production to consumption and waste, places the heaviest burden on Earth's shoulders, threatening both the natural ecosystem and the health of people. Changing our current dietary patterns is paramount and urgent, considering the worsening of existing environmental issues. Sustainable diets must become commonplace across society. The main role of this paper is to improve current knowledge regarding the attitudes of European citizens towards food and the concept of healthy and sustainable diets. The main variables analyzed are food purchasing behaviour, consumption of healthy and sustainable diets and main factors influencing the adoption of healthy eating behaviours. The data analysed is collected under the 2020 Special Eurobarometer survey, developed by the European Commission. The study found that overall respondents are willing to adopt healthier diets for them and the environment. At the same time, some important barriers need to be addressed first in order for real changes to happen. Results also highlighted important differences between countries, based mostly on their socio-economic context and reported eating behaviours. This study might serve as a starting point for further research on the subject and can guide both marketers and practitioners in the food industry who want to make sustainable diets more appealing to the general public. This paper also contributes to the latest research on food consumption behaviour during the COVID-19 pandemic.
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