Understanding sustainability engages multiple views in a wide spectrum of technological, social and political positions. Over the last two decades it appears that an evolutionary process reflects a changing sustainability paradigm. At the basis of this changing paradigm remain strong principles of dematerialization, reflected in cuts in natural resource consumption, changing pathways to overcome lock-ins, mastering the art of economic innovation with ecological principles. This may engage new consumption attitudes and behavior. This review paper adopts a holistic and integrated sustainability perspective, suggesting a mix-and-match approach to engage more context specific designs for sustainability to look into principles of consumption behavior and people’s motivation in choosing their lifestyle
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