The purpose of this research study was to explore drone technology and performance of retail logistics by offering academic and practical benefits, explaining the preceding, and recommending a research plan based on a conceptual framework for drone technology and performance of retail logistics. A literature review has been created to assist today's retail logistics managers and researchers in scrutinizing what has been previously researched and what needs to be explored. From the standpoint of retail logistics, the study adds to our knowledge of drone technology as it relates to the performance of retail logistics and the constraints of future research. This study utilized a systematic literature review to design a suggested conceptual framework for a research agenda on drone technology and performance of retail logistics. The research paper provides insights into deficiencies in the drone technology, along with performance of retail logistics literature. The research paper explicitly recommends exploring the drone technology as it relates to expected and actual performance of retail logistics. This article contributes to the literature in a number of ways. To begin with, it provides the first comprehensive succinct synopsis of the essential concepts in the drone technology and retail logistics. Second, the impact of retail logistics in the growth of the economy. Third, the application of drone technology in retail logistics. Fourth, unnoticed challenges in retail logistics are then exposed as ideas for potential research. Finally, the technique utilized to conduct the systematic literature review can be used as a model for prospective researchers when conducting similar research. Contemporary research is aimed at providing a research group that address the needs of adopting the current technology on the performance of retail logistics. For performance of retail logistics, the article presents a suggested conceptual framework for drone technology and performance of retail logistics.
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The goal of this research paper is to explore logistics strategy as a competitive tool for firm performance; the moderating effect of effectiveness of customer service: by presenting academic and practical advantages by explaining the preceding and suggesting a forward-looking research agenda based on a conceptual framework for competitiveness in logistics strategy. For support today's logistics managers and scholars, a literature review is established for scrutinize what was previously studied and what needs to be examined. From a focal firm perspective, the research expands the understanding of logistics strategy as a competitive tool while linking customer service effectiveness and the limitations for eventual research. Design/Methodology/Approach: This study utilizes a systematic literature review to design a suggested conceptual framework for a research agenda on a competitive tool for firm performance on the subject of logistics strategy; the moderating effect of effectiveness of customer service. Findings: The research paper provides insights into deficiencies in the current logistics strategy literature. The research paper explicitly recommends exploring the logistics strategy as it relates to expected and actual performance moderated by the effectiveness of customer service. Research limitations/implications: This article makes several unique literature contributions. First it offers the first comprehensive concise overview of the core concepts used for the logistics strategy in the current research. Next, three particular strategies that influence firm performance are examined. Third it explores the customer service effectiveness' moderating effect. Fourth as a competitive tool unnoticed problems are then exposed as ideas for potential research in logistics strategy. Eventually, when carrying out a similar exercise, the approach used to perform the systematic literature review can be used as a model for potential researchers. Practical implications: Contemporary research is aimed at providing a research group that address the needs of modern corporate executives. Originality/value: As a competitive tool for firm performance, the article presents a suggested conceptual framework for logistics strategy; the moderating effect of customer service effectiveness.
The major aim of this study was to establish the relationship between functional integration and competitive advantage of food and beverages manufacturing firms in Kenya. The study adopted a cross-sectional survey. The target population was managers working along the supply chain from 270 food and beverage manufacturing firms in Kenya. The two-stage sampling design was employed. The first stage, cluster random sampling, obtained 73 food & beverages manufacturing firms. Second stage, convenience sampling, selected two participants from the 73 selected firms. Thus, a sample size of 146. Questionnaires were used to collect primary data using both the drop and pick and mailing methods. Secondary data was obtained through document analysis. Data were analyzed using SPSS version 28 to generate descriptive and inferential statistics. The study found that functional integration had a positive significant linear relationship with a competitive advantage. Additionally, the competitive advantage is anticipated to grow for every unit increase in functional integration. Thus, the study concludes that the parameters of functional integration are crucial in enhancing a company's competitive advantage in the food and beverage industry. Consequently, the study recommends that improvements in integrating functions internally should be strategically implemented.
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