Maljkovic and Nakayama (1994) found that pop-out search performance is more efficient when a singleton target feature repeats rather than switches from 1 trial to the next-an effect known as priming of pop-out (PoP). They also reported findings indicating that the PoP effect is strongly automatic, as it was unaffected by knowledge of the upcoming target color. In the present study, we examined the impact of visual imagery on the PoP effect. Participants were instructed to imagine a target color that was opposite that of the preceding trial (e.g., if the prior target was red, then imagine green). Under these conditions, responses were faster for targets that matched the imagined color than for targets that matched the previous target color, reversing the typical PoP effect. There was no such reversal of the PoP effect for participants asked to verbalize rather than imagine an upcoming target color. In Experiment 3, we explored whether the PoP effect was indeed eliminated in the prior experiments, or instead obscured by the opposing visual imagery effect. Two conditions were compared, 1 in which a PoP effect could oppose the visual imagery effect, and another in which no such effect was possible, allowing inferences about whether a PoP effect was present. The results indicated that the PoP effect was present, but obscured by the larger visual imagery strategy effect that pushed performance in the opposite direction. Overall, the results suggest that the PoP effect is sensitive to top-down strategies that involve visual representations. (PsycINFO Database Record
Recent behavioral studies have shown that color imagery can benefit visual search when it is congruent with an upcoming target.In the present study we investigated whether this color imagery benefit was due to the processes underlying attentional guidance, as indicated by the electrophysiological marker known as the N2pc component. Participants were instructed to imagine a color prior to each trial of a singleton search task. On some trials, the imagined color was congruent with the target, and on other trials, it was congruent with the distractors. The analyses revealed that the N2pc was present when color imagery was congruent with the search target, and absent when it was congruent with the distractors. Further, there was preliminary evidence that attentional guidance depended on the vividness of color imagery and the frequency at which participants implemented the imagery instruction. Overall, the results of the present study indicate that color imagery can influence the attentional guidance processes underlying visual search.
An important function of attention is to integrate features processed in distinct brain areas into a single coherent object representation. The immediate outcome of this binding process has been termed an event file, a transient memory structure that links features, context, and associated actions. A key result that supports the existence of event files is the partial repetition costslowed responses to a current event thought to reflect the updating of event file bindings in simple trial-to-trial repetition methods. In four experiments, using a procedure similar to Hommel (Visual Cognition, 5 (1/2), 183-216, 1998), we explored whether similar event file binding effects occurred when participants imagine rather than perceive a first event prior to responding to a following visual event. The results indicate that this effect does occur, implying that feature binding in imagery and perception may follow similar principles.
The relation between mental imagery and visual perception is a long debated topic in experimental psychology. In a recent study, Wantz, Borst, Mast, and Lobmaier (2015) demonstrated that color imagery could benefit color perception in a task that involved generating imagery in response to a cue prior to a forced-choice color discrimination task. Here, we scrutinized whether the method of Wantz et al. warrants strong inferences about the role of color imagery in color perception. In Experiments 1-3, we demonstrate that the imagery effect reported by Wantz et al. does replicate nicely using their method but does not occur when cue-target contingencies and a redundancy between the imagery and response dimensions are removed from their method. In Experiments 4-6, we explored cued imagery effects further using a method in which the cued imagery dimension was orthogonal to the response dimension. The results of these experiments demonstrate that a compelling endogenously cued imagery effect does not occur for lone targets but does occur for singleton color targets embedded amid homogenous color distractors. (PsycINFO Database Record
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