Purpose:This article evaluates the impact of project risk management (PRM) and leadership development (LD) on the project success (PS). The aim of the study is to investigate the linkage between PRM and PS, to study the relationship between LD and PS. To evaluate the moderating effect of Risk Manager on relationship between PRM and PS; and between LD and PS. Design/Methodology/Approach:The study was intended to understand the relationship of LD and PRM with PS in the overall setting of different construction projects in Karachi and surroundings. The research was carried out adopting a quantitative method using the deductive approach, by using statistical techniques to identify the casual relationship between variables. The data was collected through survey questionnaires. Findings:Our research results empirically support the hypothesized relationship between PRM and PS. Significant correlation was found between LD and PS at tow-tailed level with a value of .542** at p= .000 indicating high level of significance. Implications/Originality/Value:This research was conducted in and around Karachi city on the construction projects from public and private sector. The future research may be conducted with the same variables on all types of projects of Pakistan for generalizability of results.

Purpose: Online retailing has grown tremendously over the last decade, particularly in the COVID 19 period but little attention has been given to ethical problems arising from it. The purpose of this study is to investigate the impact of e-retailing ethics on consumer repurchase intention aiming to highlight the significance of ethical consideration in e-retailing business..   Design/Methodology/Approach: This is a quantitative study and the sample size is 212 participants. Male participants were 129 and  Female participants were  83. Respondents mainly included consumers with varying frequencies of online purchasing. The conceptual framework comprised of reliability, non-deception, security, trust and e-service quality as independent variables moderated by shopping habits. The dependent variable was repurchase intention. PlS-SEM was used to analyze the data. The participants mostly were residents of Karachi. Findings: The repurchase intention of consumers is directly impacted by three independent variables of e-retailing ethics out of five tested in the study i.e. E-service quality, reliability and non-deception while remaining variables trust and security proved insignificant. The study results further revealed that reliability, non-deception, and e-service quality are also positively moderated by shoping habits while security and trust proved insignificant. Implications/Originality/Value: The findings can be used by online retailing outlets to design marketing strategies for successfully running their store.

Purpose: The study aims to identify the risk factors that are associated with the housing projects in Pakistan based on their relative importance. Moreover, this study intends to highlight the extreme, high and low risks that are involved in housing projects. Design/Methodology/Approach: The study adopts the quantitative research method and conducted a survey through a five-point Likert scale questionnaire. The study has collected 168 responses from the project managers, contractors, designers and consultants of housing projects in Pakistan. In order to examine the relative importance of the risk, the study has applied the Relative Importance Index (RII) method to analyse the risks. Findings: The results of the study depict that there are five extreme risks, ten high risks and 13 low risks which may contribute harm the sustainability of the housing projects. Moreover, all the critical risk factors have high probability of occurrence and extreme impact on the sustainability of the housing projects in Pakistan. Implications/Originality/Value: The practitioners are recommended to develop such projects that should not damage the ecology of the region in which they are located. Also the land should be determined on the basis of sociological and environmental consideration and not on land value alone.

Purpose: The main reason behind carrying out this research is to explain the current position of Pakistan’s automobile industry, what the customer expectations are and what they are doing to achieve quality standards and to meet the expectations of the customer and fulfill their satisfaction.The combination of questions addressed in this research has not been worked upon before(Adeel, 2019) Design/Methodology/Approach: As per the nature of this study, non-random sampling techniques used to collect the data. The sample size for current study was 231 customers of local and important vehicles as participants selected. To test the proposed model, a structured questionnaire was used to collect the data. Findings: Results that arise in quantitative data show customer satisfaction towards internal features of vehicles and successfully identify what factors having the highest impact on customer satisfaction are feeling, interior refinement, safety and ambient light Implications/Originality/Value: This will aid car manufacturers to do better market segmentation to target customers living in different cities of Pakistan as well as aid car dealers to know their customer needs regarding car. Moreover, when bigger sample size is used results may be differ from our results as more people will be engaged in survey from all over Pakistan that will help future researchers to know psychographic of people living in non-identical places of Pakistan.

Purpose: The purpose of this research study is to gain an insight into the role played by Social Media Reviews in capturing Brand Trust and Brand Loyalty. The study has been conducted in the fast food industry (local burger joints) available in Karachi, Pakistan. This research study is quantitative in nature. Design/Methodology/Approach: This research study is quantitative in nature. It is an explanatory research under which deductive hypotheses testing has been used. The research instrument used is questionnaire and data has been analyzed through Correlation and Regression Analysis, using SPSS software Findings: The findings of this research study suggest that there is a significant and positive relationship between Social Media Reviews (independent variable) and Brand Trust and Brand Loyalty (dependent variables).  The findings also suggest that if consumers are more inclined towards the online reviews given by other consumers, their trust and loyalty towards the specific brand in question will tend to increase. Implications/Originality/Value: This research paper adds to the existing body of knowledge on the role of Social Media Reviews given by the consumers on different social media platforms. This research paper will add value by deciphering and explaining the relationship that exists between social media reviews and brand relationship outcomes like Brand Trust and Brand Loyalty