This research aims to provide the blueprint of how South Korea both state actors and nonstate actors involved in South Korea’s Gastrodiplomacy. This research will provide the details of South Korea government implementation of “Kimchi Diplomacy” in the world and the increases of South Korean Kimchi export. This research uses literature studies to collect all the information and data needed to answer Gastrodiplomacy impact on the South Korean economy. Gastrodiplomacy is a form of South Korea's soft power in promoting culinary culture, especially Kimchi. South Korea's strategy in introducing the world to their Kimchi commodity tends to be carried by people to people. In addition, Gastrodiplomacy is used by the South Korean government as a national branding to the world. This strategy has succeeded in improving the country's economic situation, especially the increase in exports of South Korean Kimchi commodities. South Korea's Kimchi exports have increased since 2011 and reached a tipping point to 144.51 million USD in 2020. This study indicates a relationship between South Korea's Gastrodiplomacy strategy and the improvement of the Kimchi commodity economy.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.