Aim:To assess the effects of a voluntary, community-oriented campaign using social media through a multidisciplinary approach on body weight. Setting and Design: A survey, community-oriented using popular social media accounts. Methods: 268 followers from the community participated in the study using a questionnaire, which was constructed by a study group and self-filled online using google drive. Results: A total of 268 followers participated in the study. A healthy program had been applied by 43.3% of the survey respondents, consisting of a unified healthy diet and mildmoderate intensity exercises for less than a year, while only 13.1% applied it for more than a year. Almost half the survey respondents (48.5%) followed the campaign for less than one year, and 41.8% for more than one year. There were changes in diet and nutritional habits on the followers, after following/applying the healthy program. Their habit of practicing physical activities was improved. The voluntary community campaign raised awareness among participants and produced positive psychological eating behavioral changes. Conclusion: There was a significant difference in weight reduction after following the healthy program for more than one year and to a lesser extent for those who followed it for less than one year.
PurposeThis study aimed to assess the influence of the community-based campaign on weight loss and healthy lifestyle adoption among Bahrain's adult population.Design/methodology/approachA cross -sectional self-reported online questionnaire completed in February 2021. The survey evaluated the impact of the community-based campaign health program which includes (exercise, diet plan and psychological eating behavior) weight reduction using social media platforms. The authors employed data from young and middle-aged healthy adults (n = 842) between the ages of 18-55 years, of both sexes. The intervention group (n = 842) was made up of the supporters of the voluntary community initiative called Obesity does not Suit Me (n = 194), and the control group (n = 648) was made up of non-followers of the campaign.FindingsThe study showed a statistically significant difference among the followers of the community-based campaign health program in the following parameters: 3.90-4.23 kg less, 1.46-1.59 difference in BMI and 0.05-0.06 WHR. All changes were of low effect size.Originality/valueDiet and exercise had significant impact on weight, BMI and WHR among the followers of the community campaign. However, more research is required for sponsorship to increase the motivation and rewards for the community campaign.
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