Qualitative case study methodology enables researchers to conduct an in-depth exploration of intricate phenomena within some specific context. By keeping in mind research students, this article presents a systematic step-by-step guide to conduct a case study in the business discipline. Research students belonging to said discipline face issues in terms of clarity, selection, and operationalization of qualitative case study while doing their final dissertation. These issues often lead to confusion, wastage of valuable time, and wrong decisions that affect the overall outcome of the research. This article presents a checklist comprised of four phases, that is, foundation phase, prefield phase, field phase, and reporting phase. The objective of this article is to provide novice researchers with practical application of this checklist by linking all its four phases with the authors' experiences and learning from recently conducted in-depth multiple case studies in the organizations of New Zealand. Rather than discussing case study in general, a targeted step-by-step plan with real-time research examples to conduct a case study is given.
Purpose The purpose of this paper is to deliver a summary of the influential work regarding value co-creation in the context of social media. Although, research on the role of social media in co-creation and new product development is growing field; the extant literature is still in developing stage, which needs systematization and categorization to comprehend its current stage and previous research. Design/methodology/approach For this purpose, existing literature on social media and co-creation was studied. Initially, a citation analysis was conducted of influential papers correlated with the topic to identify three streams of research. Later, thematic analysis was carried out to explore specific themes within these categories. Findings Through citation analysis three research streams namely customer’s co-creation on new product development, firm specific capabilities for knowledge sharing, absorption and processing and new opportunities were identified. Later, total four categories were identified through thematic analysis which contains different sub-themes such as test of theories, proposed theoretical frameworks, lead users characteristics, customer’s motivation and experience regarding co-creation, online communities of customers and open innovation. Research limitations/implications This study also categorizes and systemizes the extant literature exploring role of social media in value co-creation. Such systematic review of the extant literature will help the academicians to understand the previous stream of work and pursue a particular line of enquiry in furthering the understanding of interaction between social media and co-innovation. Practical implications This work is particularly useful for practitioners as more firms are moving the business online. These firms are actively using social media and user-generated content to gain insight into customer’s preferences. By increasing the participation of customers and lead users through online communities, firms can also increase customer’s commitment. Originality/value The paper adds to the extant literature by identifying research streams and themes in the extant literature on the role of social media in value co-creation. Later, these themes are abductively linked to develop a theoretical framework.
The objective of the study is to examine the relationship between knowledge management practices and the organizational performance of Pakistan's telecommunication. The study is based on primary data collected from two hundred and ten (out of three hundred questionnaires) middle level managers of different telecommunications located in Rawalpindi & Islamabad cities of Pakistan. A self designed questionnaire was used for data collection. The data was analyzed using the techniques of multiple regression analysis. All the findings were tested at 0.01 and 0.05 level of significance. The result demonstrates that knowledge management practices have positive and significant impact on organizational performance, which reflects that organizations that prefer knowledge management practices get beneficial outcomes than their competitors. The commencement of the five facets formulates it easier for the management to centre their attentiveness on them, assuring the particular behaviors to bring out to commence them.
The advancement of Information Technology and Telecommunication has opened new avenues for business. These astonishing developments have led to rapid diffusion of ecommerce which is gaining popularity around the globe and it is contributing to the economic growth of country. This study aims to develop an integrative model based on different factors which can affect the growth of e-commerce in any country. For this purpose, data of 145 countries for year 2014 was obtained from different sources. Nine different Multiple Regression Models were proposed by combination of different factors in order to analyze their relative effect on growth of e-commerce. Findings suggest that the sensitivity of the e-commerce potential was highest for GNI per Capita and Readiness Sub-Index, respectively. Similarly, other factors such as education level, urbanization and social media users were also found significantly associated with e-commerce potential. However, Cyber Security and Business Prospects were found to be statistically non-significant in few of the models. The paper concludes with few suggestions for government and policy makers to increase e-commerce growth in the country
The number of female owned enterprises is gradually increasing as more and more women are starting their own businesses. This has encouraged, governments, policy makers, and scholars to focus on unearthing different individual, social, and economic factors, which can promote female entrepreneurial activities. However, a majority of the studies concerning female entrepreneurial activities have focused on their overall level of business start-ups. These studies have failed to delineate between necessity based and opportunity driven entrepreneurship. Moreover, little empirical work is done to investigate how different economic, social, and cultural factors shape women’s entrepreneurial initiatives. This study aims to fill the gap in the extant literature by investigating the impact of economic development and social progress on necessity based and opportunity driven entrepreneurship among females. For this purpose, data regarding different types of female entrepreneurship was collected from the Global Entrepreneurship Monitor, while Gross National Income, the Social Progress Index, and the Human Capital Index were used as measures to capture economic and social factors. Regression Analysis using the Ordinary Least Square method was used for hypothesis testing. Results of this study indicate that GNI per capita, social progress and human development are positively related with opportunity driven female entrepreneurship, while the same predictors are negatively associated with necessity-based entrepreneurship among women. Moreover, GNI per capita, social progress and human development have a U-shaped relationship with overall female entrepreneurship implying that at the left side of the curve, necessity-based entrepreneurship is more prominent, while on the other side opportunity driven entrepreneurship dominates. This finding shows that distinguishing between different types of entrepreneurship can provide more nuanced explanations regarding effects of different social and economic initiatives to foster entrepreneurial activities among women.
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