Relevance. A modern enterprise as a complex socio-economic system exists today in the mode of constant changes to adequately respond to the challenges of the external environment. The development of production and personnel potential, the growth of profitability, and the improvement of competitiveness are the key objectives of the strategic development of the enterprise, which requires the optimization of its business processes, the reorganization of work with business partners, customers, and employees. Hence, there is a need for systematic business renewal through the introduction of new IT products.The purpose is a theoretical and methodological justification of the need to integrate an ERP system into the current activities of a modern enterprise in the face of environmental challenges. The objectives: to consider the possibilities and mechanism of implementing an ERP system for the functioning and development of enterprises; to investigate the key elements of an ERP system for building a modern IT architecture of an enterprise in accordance with the principles of digitalization; to highlight the advantages and disadvantages of classical and flexible approaches in the ERP-system implementation project.Methodology. Methods of statistical and comparative analysis, illustrative-graphical method, methods of generalization and logic based on a systematic approach are used in the work.Results. In the course of the study, it was found that the problems of implementing an ERP system in the activities of a modern enterprise must be solved on the basis of a project approach involving the use of mechanisms of both the traditional Waterfall methodology and the Agile methodology. The main thing is to understand the potential opportunities and assess the expected risks when making decisions about the implementation of an IT product.Conclusions. The introduction of an ERP system in an enterprise will improve and optimize business processes, focus on the competence abilities of line managers and employees. This is important in order to get the most out of the potential of an ERP system. The starting point is the process of developing and implementing standards of work with a clear description of the desired result. At the same time, the project team should pay considerable attention to changing the mentality and behavior of employees with ongoing changes in the motivation system and organizational culture.
The subject of this research is the analysis of components constituting the efficiency of corporate strategy. The authors conduct detailed examination on the key elements of a competitive strategy proposing means for its assessment, and give recommendations in assessment of the efficiency of corporate development strategy, which plays the crucial role in realization and success of the activity of any company. The object of this research is the socioeconomic component of organization. An attempt was made to establish dependence between the key economic indicators of activity of the company and successful implementation of its strategy, which allowed formulating the main principles for its assessment. In the current context, the rapid changes in external environment force the companies to build more flexible development strategies and constantly adjust them in accordance with the dictated changes. At the same time, it is important to be able to assess the existing strategy through the prism of work performance indicators. The article substantiates the need for constant monitoring and assessment of the efficiency of existing corporate development strategy; establishes connection between the goals, resources, outlook, mission of the company with its strategy; as well as suggests the principles for assessing efficiency of corporate strategy that would facilitate timely determination of problematic areas from the strategic perspective and initiate measures for their elimination, which maintain the company’s competitiveness and help achieve long-terms success.
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