As it is commonly conceptualized, issue ownership is a multidimensional concept; it contains a "competence" dimension and an "associative" dimension. Yet existing operationalizations of issue ownership only tap the competence dimension. We focus on associative issue ownership: the spontaneous identification between specific issues and specific parties in the minds of voters. Based on survey evidence from Belgium, we show that the associative dimension of issue ownership can be measured, that it differs from competence issue ownership, and that it is an independent determinant of voting behavior.
In times of increasing “mediatization” of politics, when voters and their elected representatives primarily communicate through the media, the question of who gets into the news and why becomes of the utmost importance. This article examines the determinants of Swiss legislators' presence and prominence in the print media by focusing on three competing approaches drawn from communication studies. The first approach regards the media as a “mirror” of political reality and argues that the media focus on the most active deputies in parliament. Second, news values theory predicts that “authoritative” politicians in leadership positions get the most media coverage. Third, theories of “news bias” hold that the media privilege legislators who are in line with their own editorial interests. Overall, the statistical analyses show an important leadership effect and provide strong support for the second explanation. While deputies in official functions get the most extensive news coverage, media access can also be won by parliamentary activity. The least support is shown for the news bias theory, although some newspapers try to localize parliamentary news coverage by focusing on deputies from their own media market
Issue ownership means that some parties are considered by the public at large as being more able to deal with, or more attentive to, certain issues. The theory has been used to explain both party behaviour -parties are expected to focus on owned issues -and voter behaviour -when a voter considers a party to own an issue, this affects the odds of voting for that party. The purpose of this article is, first, to provide a look backward at the existing research through a literature review of the studies that were conducted in the past decade-and-a-half. Secondly, it takes stock of the current conceptualisation and argues that issue ownership is a multidimensional concept. Thereafter the article discusses how this multidimensionality affects both the role of issue ownership in voter and in party behaviour. Finally, the article outlines a number of shortcomings of the extant literature and discusses potential avenues for future research.
Abstract.A growing body of work has examined the relationship between media and politics from an agenda-setting perspective: Is attention for issues initiated by political elites with the media following suit, or is the reverse relation stronger? A long series of single-country studies has suggested a number of general agenda-setting patterns but these have never been confirmed in a comparative approach. In a comparative, longitudinal design including comparable media and politics evidence for seven European countries (Belgium, Denmark, France, Netherlands, Spain, Switzerland and the United Kingdom), this study highlights a number of generic patterns. Additionally, it shows how the political system matters. Overall, the media are a stronger inspirer of political action in countries with single-party governments compared to those with multiple-party governments for opposition parties. But, government parties are more reactive to media under multiparty governments.
Whereas extant work on issue ownership treats voters’ issue ownership perceptions as independent variables to explain electoral choice or party behaviour, this article examines whether parties can, by communicating on an issue, turn voters' perceptions of issue ownership to their advantage. In contrast to most previous studies that have focused on competence ownership – measured as a party's capacity to handle an issue – this article analyses the short-term and long-term impact of campaign messages on voters' perceptions of associative ownership, which refers to the voters’ spontaneous party–issue association, regardless of whether or not voters consider the party as the most competent at dealing with the issue at hand. Based on an online experimental design in Belgium, we show that parties are unable to steal issues that are associated with another party. However, by communicating on their own issues, parties can reinforce their reputation as an associative owner – but only in the short run and only if their previous ownership reputation is not overly strong.
Issue ownership theory argues that when a voter considers a party to be the most competent amongst others to deal with an issue (that is, the party "owns" the issue), chances are the voter will vote for that party. Recent work has shown that perceptions of issue ownership are dynamic: they are affected by the media coverage of party messages. However, based on the broad literature on partisan bias, we predict that parties' efforts to change issue ownership perceptions will have a difficult time breaching the perceptual screen created by a voter's party preference. Using two separate experiments with a similar design we show that the effect of partisan issue messages on issue competence is moderated by party preference. The effect of issue messages is reinforced when people already like a party, and blocked when people dislike a party.
Starting from theories of secularization and of religious individualization, we propose a two-dimensional typology of religiosity and test its impact on political attitudes. Unlike classic conceptions of religiosity used in political studies, our typology simultaneously accounts for an individual's sense of belonging to the church (institutional dimension) and his/her personal religious beliefs (spiritual dimension). Our analysis, based on data from the World Values Survey in Switzerland (1989–2007), shows two main results. First, next to evidence of religious decline, we also find evidence of religious change with an increase in the number of people who “believe without belonging.” Second, non-religious individuals and individuals who believe without belonging are significantly more permissive on issues of cultural liberalism than followers of institutionalized forms of religiosity.
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