PurposeThe purpose of this article is to report findings from a national study of primary headteachers in their second headship in England. This investigated their reasons for moving schools, their choice of second school and a comparison of their experiences as heads of the two schools.Design/methodology/approachThe research design involved a national representative survey of primary school headteachers who were in a headship beyond their first. Questionnaire responses were obtained from 86 primary headteachers: a 74 per cent response rate. Follow‐up telephone interviews with 20 of them obtained more detailed responses on the research questions.FindingsThe reasons that heads gave for taking a second headship fell into three groups – personal, school and external. The over‐riding reasons were to provide a fresh challenge and prevent feelings of stagnation. Movement between schools was complex and the clearest overall trend was a move to larger schools. Heads generally considered themselves more effective in their second school than their first and there were many accounts of the re‐energising effect of taking on a new post.Practical implicationsThe findings suggest that second headship should be considered as a valuable means of contributing to the continuing development of headteachers. Headteachers should consider a second headship as a possible extension to their headship career. They may need to plan their career before and during their first headship in order to obtain their desired second headship.Originality/valueThis is the first large‐scale study of headteachers in a second headship. The numbers of headteachers choosing to move to a second headship and their positive experiences suggest that further stages should be added to the current conceptualisations of the career of the headteacher.
This article reports on the findings of a study that set out to investigate parents ' preference of
Proliferation of technology in the form of internet, mobile phone and social media access and usage is exposing many youths to cyber bullying activities. Cyber bullying activities are viewed as negative consequences of growth and development in technology. Many of the victims of cyber bullying include those that have been trapped in the technology through obsessive and addictive behaviours. The study was conducted in order to understand cyber bullying in educational institutions in Sub- Saharan Africa. The study is guided by the following five objectives: understanding cyber bullying and its manifestations among learners in education institutions; explore contributing factors in education institutions; determine the prevalence of cyber bullying in education institutions; examine the effects of cyber bullying among learners in education institutions and determine ways of dealing with cyber bullying among learners in education institution. The study adopted a case study approach and involved 123 respondents with a response rate of 64% (n=192). A survey questionnaire was used to collect data. Resulting data was analysed using statistical package for social sciences (SPSS). Evidence suggests that cyber bullying has serious psychological harm on the victims some leading to suicidal thoughts and suicide, among others. The study concludes that the effects of cyber bullying are far reaching and devastating to the learners and the institutional safety as well. The study recommends that more research and awareness are needed in an effort to control this menace and make outreaching and learning institutions safe.
The main purpose of this research was to determine the moderating influence of social demographic factors on guests’ choice of fine dining restaurants. A mixed-method (concurrent nested) was used to do the survey. Simple random sampling technique was used to select the study units while convenient sampling technique was used o pick the respondents. Quantitative data were analyzed using SPSS version 22 to generate descriptive statistics, inferential, statistics, and regression analysis. The study established that social demographic significantly influences guests’ choice of fine dining restaurants. Also revealed, was that the composite of social demographic factors is another independent variable and not a moderating variable. The study findings encourage Managers and owners of fine dining restaurants to include infrastructure that enables guests to use social media applications. This study contributes to the understanding of theories of consumer behavior in the perspective of fine dining restaurants. Also provided is knowledge for sharing with stakeholders and for policy developments.
There is limited data and studies that have assessed the co-joint influence of social media applications, social demographic, and individual factors on guests' choice of fine dining restaurants. Previous studies have shown increased use of social media applications by consumers and subsequently influenced decision-making. Thus, need for innovation to meet consumer expectations. A mixed-method approach was used to assess co-joint factors of influence on guests' choice of fine dining restaurants in Kenya. Questionnaires were used to collect quantitative data from purposively selected guests. Data were subsequently analyzed and presented in the form of descriptive and inferential statistics. Testing of the null hypothesis was also conducted. The calculated value of R-squared implies that the remaining variations or determinants in the choice of fine dining restaurants are attributed to factors other than the composite variable. Besides the significant influence of social media applications, there are other factors attributable to guests' selection process. This study contributes to the theory of consumer behaviour in the larger hospitality and tourism industry. The study further reveals new dimensions on the selection of restaurants' products and services. In this direction, managers and owners of restaurants need to embrace more technology in their businesses.
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