The current trends of using the practice of social responsibility (SR) and sustainable business in the world and in Ukraine in particular have been considered by the authors. The researches of business social responsibility policy in the field of sustainable development considered as a single international standard have been made. As well as the prospects of social responsibility in business development in the context of power decentralization in Ukraine have been considered.
Abstract. In the article were analyzed the present state of business relations of Ukraine and People's Republic of China (PRC). Investigations of state threats to economic security were made; options of changes in the commodity flows structure were suggested, as well as the prospects of cooperation between the two countries on the basis of maximizing the volume of domestic high technology products exports and minimizing Ukraine's dependence on the ever-increasing role of China in the global economic space were considered.
The paper is devoted to formulation of theoretical, methodological and practical recommendations for ensuring enterprise sustainable competitiveness based on an integrated assessment of key resource determinants. The issue of ensuring enterprise competitiveness require increased attention in modern conditions of Ukrainian economy development. It was determined that implementation in production practice of these tasks are possible due to the efficient enterprise resource potential management, which will ensure maximum using of production capacity, cost reduction, improving product quality and competitive position stability. An object of the study is decision-making processes that appear using the enterprise competitiveness resource potential. Subject of the study is expansion of high-quality products’ production in conditions of world demand. The authors were solved the following set of tasks: was clarified the term’s essence «competitiveness» according scientific approach; was determined the enterprise position based on competitiveness integral index calculation; was identified enterprise competitiveness main components in accordance with the resource concept; an assessment of the enterprise technical and economic condition was carried out by calculating the wear and sustainable coefficients, also products qualitative parameters were established based on economic and mathematical modelling methods. The reasons for the decrease in the rate of metallurgical enterprise development were determined: outdated technologies, the need to comply with international quality standards, increased competition in the market, wear of fixed assets. In the final part, to solve these problems, a set of measures has been developed to improve the state of the enterprise by expanding the production of high-quality products through an investment strategy.
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