Corporate social responsibility (CSR) is not only increasingly valued by companies but also plays an extremely important role in the development of their strategies. This study systematically reviews literature that seeks to ascertain just which CSR strategies feature in the literature and their means of implementation by companies.We made recourse to the ISI Web of Science database for the search and collected 119 articles spanning a 25-year period. The results enable the identification and categorization of CSR strategies into four key categories: (a) dimensions, (b) benefits, (c) value creation and stakeholders, and (d) motivations. We also identify that major companies around the world are ensured the implementation of their CSR strategies throughout their organizational structures with specialized resources. This systematic review provides a path for future research.KEYWORDS corporate social responsibility (CSR), strategy, sustainability, systematic literature review (SLR)
Purpose -Given the increased awareness about the social issues in organisations and the need for more research, particularly in the area of employee voluntary activities, the purpose of this paper is to analyse the motivations that lead employees to agree to participate in the corporate volunteering activities promoted by their companies, as well as to assess their level of satisfaction and happiness with the activity of volunteering. Design/methodology/approach -This research had the collaboration of a company to develop the case study about its volunteering programme and for the collection of data through an electronic questionnaire. Findings -The results indicate a similar hierarchical organisation of the motivations when compared with some previous studies. The volunteers' experience is satisfactory in all aspects, and is positively related to feelings of happiness. However, the results evidence a weak/moderate relation between volunteers' motivations and happiness/satisfaction. Practical implications -More efforts are needed to improve the volunteers' training and formation, which was pointed as the less satisfactory aspect (similarly to other studies). Thus, it is necessary to question the methods usually used in the training provided, which may involve the restructuring of the training plan to adapt it to the employees' needs and to guarantee the quality of the work. Originality/value -A great part of the existent research is focused on the motivations of "conventional" volunteers which collaborate occasionally with non-profit organisations. Thus, present study will expand the research in the area of corporate volunteering, contributing to better understand what really motivates, satisfies and makes volunteers happy with this activity.
Purpose -Given the current importance of corporate social responsibility, this research is designed to discover the motivations that lead employees to agree to participate in the corporate volunteering activities promoted by their companies and to understand whether demographic variables such as gender and age have an influence on different types of motivations. Design/methodology/approach -This research had the collaboration of a company to develop the case study about its volunteering programme and for the collection of data through an electronic questionnaire. Findings -The variables related with the factor values were identified as the most important motivational category for people to engage in volunteering, which shows that what these volunteers want is to contribute to the success of the event and the respective social cause. On the other hand, the motivational category related with career was considered the less important. Practical implications -The participation in volunteering activities enable employees to broaden their communication skills, increase their aptitude for helping others, adapting, negotiating and working as a team, while also increasing their confidence, creativity, leadership capacity, their desire for continuing improvement and their problem-solving skills. Originality/value -A great part of existing research is focused on the motivations of "conventional" volunteers which collaborate occasionally with nonprofit organizations. Thus, the present study will expand the research in the area of corporate volunteering, contributing to a better understanding of what really motivates employees to volunteer.
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