Tourism latterly experiences significant changes and growth in all segments. Market demands and sophisticated tastes have led to necessity of providing diversified supply adapting individually to each tourist. In this process specific interests tourism are developing, which according to their characteristics attract and satisfy different profiles of tourists. Specificity of tourism offer and consequently tourism demand reflect in youth tourism, segmented primarily by age, but certainly by specific stylelife and way of travelling. This paper presents characteristics and trends of youth tourism in the world, focusing the current situation in Croatia, where a survey was conducted on youths, as potential participants of youth tourism. Results illustrate habits of Croatian youths as tourists, their needs, aspirations and possibilities to participate worldwide trends of youth tourism.
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