Post-structuralist youth studies theorists have argued for nuanced perspectives on agency that are not reliant on an assumption of subjects as rational and internally coherent individuals, and understand subjectivity and social structure as produced in concert. These are important theoretical developments that have shaped recent scholarship on girls' identities and cultures. In this paper, we seek to give them some further sociological grounding by thinking through their resonance for the specific debate about young women and what feminist agency consists of, or looks like today. What we wish to further flesh out is how more familiar, modernist ideas about girls' agency have started to reach their limits not merely because of the post-structuralist turn, but because of the socio-cultural conditions of neoliberalism, post-feminism and post-girlpower. We unpack some recent shifts and complexities around three concepts: choice, empowerment and voice. These are the terms by which the possibility of girls' and young women's agency has traditionally been understood in feminist scholarship and much work in girls' studies. However, when we interrogate these concepts within the specific neoliberal, post-feminist, post-girlpower context, their usefulness for either understanding or enabling feminist agency is thrown into question.
We usually think about intimacy as to do with our private, personal lives, as describing feelings and relationships that are most inner, most 'inward to one's personhood' (McGlotten, 2013, p. 1), and concerned with relationships that are most important to us. Sociologists have theorised intimacy as centrally involving mutual self-disclosure (Giddens, 1992), time spent in co-presence, physical affection, and acts of practical care (Jameison, 2011). But, as queer theory and sexuality studies tell us, intimacy is very much socially sanctioned, defined by institutions, laws, and normative social pressures (Berlant, 1998; Plummer, 2003). The sociology of intimacy helps illuminate what, specifically and empirically, is involved in the doing of intimacy in different places and cultures, and for different genders, classes, and social groups. Queer and feminist critical cultural theorists like Berlant have explained how, in late-modern cultures, having a 'life' has become equated with having an intimate life (Berlant, 1998, p. 282). Further, as Cefai and Couldry note, 'What queer theory has taught us is that heteronormativity shapes what can appear to us as "intimate" even in settings where questions of sexual identity are typically not articulated as such' (2017, p. 2). Understandings of intimacy are culturally and socially specific, rather than 'global' or 'universal' (Jameison, 2011). However, in many places right now intimacy names 'the affective encounters with others that often matter most' (McGlotten, 2013, p. 1). From the perspective of poststructuralist queer and feminist theory, producing intimacy can be understood as part of subjectification processes that centrally involve the hierarchical ordering of relationships and psychic concerns, in socially legible ways, in order to make sense of ourselves and those around us. How social media figures in such processes of psychically and materially ordering relationships and shaping what appears as intimate is part of what we consider in this collection. In this chapter, and this collection more broadly, we are interested in how social media practices challenge and disrupt, as well as how they reinforce and concretise (hetero)normative notions of intimacy as a concept that creates boundaries around certain relationships and ethics of care. Social media are now centrally involved in processes whereby pedagogies of intimate life as life itself are learnt, reproduced, given value, contested, and exploited.
In this paper, I ask what the self-representations of young women on social network sites can tell us about the conditions and experience of inhabiting femininity in the digitally mediated post-feminist context. First, I outline four conditions of post-feminist girlhood that I suggest young women must navigate in the processes of subjectivity construction. I then describe some of the common kinds of performativity found on a small selection of social network site profiles owned by young Australian women. I suggest that a ‘shameless’ affect may be a necessary form of self-protection for these young women, operating in contexts that appear to require copious amounts, and intense forms, of self-display. The kind of ‘shameless’ affectations we can see on young women’s social network site profiles may also be a way of resisting the dominant terms by which contemporary femininity is understood as normatively ‘melancholic’ or damaged.
This study explored influences on adoption, maintenance and cessation of smoking among young women as they experienced life transitions: leaving home, gaining employment or attending college/university, marriage and parenthood. Standardized, open-ended telephone interviews were conducted with 80 women (including never smokers, continuing smokers, recent adopters and quitters) aged 24-29 years, recruited from participants in the Australian Longitudinal Study on Women's Health. The social context of smoking (socializing with other smokers, drinking alcohol and going to pubs and clubs) was perceived to be a predominant influence on smoking from the time young women left home until they settled into a committed relationship or started their own family. Stress was identified as an important factor as they experienced lifestyle changes. An increased sensitivity to the negative aspects of smoking after turning 21 was reported, and around the mid-20s the women became concerned about the addictive nature of cigarettes. Motherhood was seen to carry increased responsibilities to protect children from passive smoking and there was a perceived importance of positive role modelling to protect children from becoming smokers themselves. This study highlights the need for public health campaigns to address the social role that smoking plays in young women's lives, and the perceived use of cigarettes for stress relief. Life changes such as settling down with a partner and the contemplation of motherhood provide opportunities for targeted interventions to promote quitting.
This article examines how the circulation of images on mobile and algorithmic social media platforms is gendered. We draw on data from a research project that examines the interplay between promotion, drinking culture, and social media. In this project, informants documented flows of images between their social media accounts and a nightlife precinct. We show how the human capacity to use bodies to affect other bodies, and to make critical judgments about bodies, is vital to algorithmic media platforms that aim to profit from calculative judgements about the affective dimensions of human life. We propose an expanded register of "body heat" on social media as both the symbolic labor of producing, maintaining, and digitally mediating a body that conforms to heterosexy visual codes and the affective labor of using a hot body to affect other bodies through movement, touch, and excessive consumption. The escalating capacity of social media platforms to calibrate flows of attention depends on the "hot" bodies of users and user's work in curating "hot" body images to upload. Hot female bodies are critical to nightlife promotion via social media, in attracting viewer attention. Hot female bodies are also key to moments of nightlife reconnaissance: they are registered in the databases and sorted by the algorithms of social media platforms, enabling viewers to make judgments about the desirability of locations in the nightlife precinct.
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