Purpose -This paper aims to develop an illustrative case study of power and hegemony involved in the creation of a local community festival, through the representations of local communities' cultures from various ethnic groups within the city of Derby. Design/methodology/approach -Drawing on observational analysis of the steering group and the planning forum processes, this paper will deconstruct the discourses utilised, deployed and reinvented in the Derby Jubilee Festival. Power is revealed as a pervasive and constructive set of forces that are both enabling and disenfranchising. Findings -The definitions of cultures used in the construction of the festival are demonstrated to have significant outcomes for the communities involved or to be excluded from the community festival. Further elaborates how the paper positions are constructed on the basis of different discourses of power. Originality/value -Few studies have developed an analysis of power and hegemony within festivals. The study shows how the values inscribed within exclusive definitions of "culture" can exclude participation from community festivals.
Our study contributes to the current research on tourism and quality-of-life (QOL) by investigating Memorable Event Experiences (MEE), as a primary resource for familial bonding and memory creation. A mixed methods approach (focus groups and questionnaires) is used to explore the QOL indicators of: physical well-being, psychological/emotional well-being and relationships with family within the context of localised event experiences. Findings from this study are transferable across all aspects of the tourism system, they demonstrate that experiencing an event together as a family can facilitate collective memory creation, familial bonding, and create thick sociality or 'we-relationships' and can therefore enhance a family's QOL in the long term.
2013),"Applying the motivation-opportunity-ability (MOA) model to reveal factors that influence inclusive engagement within local community festivals ", Abstract Purpose -The purpose of this paper is to debate on community engagement and participation in local community festivals and events by empirically analysing the factors which either inhibit or facilitate engagement. The application of the motivation-opportunity-ability (MOA) model to the analysis of community festivals is an important contribution. Design/methodology/approach -Recognising the complexity associated with community participation in festivals produced a set of four research questions which are addressed via a mixed methodology research design. The model was then tested using four key data collection methods including the interviews and the questionnaires analysed within this paper.Findings -The MOA model can be seen as an appropriate framework with which to analyse community engagement in a local community festival setting, in the case of "The Utcazene-Fesztival", a Street Music Festival in Veszprém, Hungary. Community participation is often interpreted quite simply as a way of involving local people in community planning and development. However, within the realm of community festivals and events the reality reveals a multitude of stakeholder webs and interconnected decision-making processes within a multi-faceted phenomenon. The paper reflects on the value of the MOA model to guide analysis within event studies and further considers the methodological challenges that the study brings to events studies. Research limitations/implications -This paper presents two key data sets as part of a broader study of the MOA model. Due to size restrictions only the primary data derived through qualitative interviews and quantitative questionnaires are analysed here. Originality/value -Currently there is limited understanding, agreement and research within community engagement remains an increasingly important area of academic enquiry. This particular paper explores the central concepts of inclusivity and engagement which can be considered as fundamental to the creation of successful community festivals and events. The paper begins by defining community festivals and events; it builds on Jepson and Clarke's (2012) work on developing inclusive community festivals and events through inclusive participation within the planning and decision making process.
Currently there is limited understanding, agreement and research within the phenomena of community engagement and participation in local community festivals and events. This paper aims to contribute to this growing, but limited, debate by justifying the adaption and integration of the Motivation-Opportunity-Ability (MOA) Model, and proposing a combination of primary data collection and analysis methods, to reveal and understand the factors which either inhibit or facilitate local community engagement in festivals and events. The rationale of this conceptual paper is to determine how sustainability can be defined and achieved within local community festivals and events, by developing sustainable and inclusive community networks where the local population is actively engaged within the creation of events. The paper begins by exploring the literature surrounding communities, community festivals and events, and community engagement. The paper then moves on to discuss the MOA model and its adaption and application to event studies. It builds on concepts discussed by Jepson and Clarke (2012) that support the creation of inclusive community festivals and events through inclusive participation within the planning and decision making process. The paper then moves on to explore the methodological concerns triggered by this model such as the need to be adaptable and flexible across a multifaceted community event in regards collecting primary data whilst maintaining integrity and validity during analysis. Finally the paper comments on the overall suitability of the MOA model to capture primary data and draw conclusions about best practice for community engagement in local festivals and events.
Purpose The importance of events for marginalised groups has largely been overlooked within tourism, hospitality and event studies. The purpose of this study is to address this gap, emphasising the positive outcomes of power relationships rather than the negative, which have traditionally been the focus in event studies. Design/methodology/approach The study investigated eight events for indigenous and ethnic minority groups, rural women, disabled people and seniors in Australia and New Zealand. Qualitative data was collected via participant observation, reflexive ethnography, semi-structured interviews and in-the-moment conversations. An inductive thematic approach was taken to data analysis. Findings Eight themes around notions of power and empowerment were identified during the analysis: providing a platform, giving/taking ownership, gaining confidence, empowering with/through knowledge, respect, pride and affirmation, freedom to “be” and resistance. These were then viewed through the lenses of social-structural and psychological empowerment, enabling a deeper understanding of power at/through events. Research limitations/implications The paper presents a framework for empowerment that enables event organisers to both understand and deliberately plan for the productive use of power, which can reaffirm important event aims, objectives and values. It can also be used by researchers as a framework through which to identify and assess the contributing elements of empowerment at events and by local government to guide policymaking around events. Originality/value This study is the first to highlight best practices for the positive use of power at events that “empowers” marginalised groups. Grounded in empowerment theory, the study offers a new lens to reframe notions of power and provides a theoretical framework that will be of value for both critical event studies researchers, event organisers and policymakers alike.
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