Avoiding creative accounting: corporate governance and leadership skills
The intention of the paper is to consider the role of technologies used to overcome the COVID-19’s challenges in higher education. On investigating, it has been found that the digital strategies utilizing innovation technologies help students to adapt to pandemic consequences. This study enlightens the various technologies that assist systems of healthcare and education in diverse aspects to outlive against COVID-19. Furthermore, the technological shift of world economy that happened during the pandemic and its influence in the society is discussed. Besides the considered innovation technologies, this paper also deals with changes that have taken place in education system of Kazakhstan in pandemic circumstances. Alongside our suggested solution for further educational process issues is also presented. A detailed review of the literature is done on COVID-19, digital technologies in education, blended learning using appropriate keywords on SCOPUS, Springer, Science Direct, and Google Scholar. To get insights some relevant sites and blogs are also taken into account. We have identified technologies used in Kazakhstan that play an important role now. There have been chosen exploratory and conclusive research design. Fifty-nine students provided qualitative responses; ninety-eight students and graduates participated in quantitative survey. The results of study has shown students’ increased awareness concerning blended learning. The scientific novelty lies in the description of the experience gained by higher schools during the quarantine. We believe that in the future, blended learning should be used largely. The innovations in the learning process cover two areas. The first is related to software used. It is like creation of a virtual university that facilitates communication between students and teachers. The second area correlates with content, without which any innovation will fail.
Мақаланың мақсаты-қазіргі жағдайда Қазақстан мен Ресей арасындағы сауда-экономикалық және инвестициялық ынтымақтастықты дамытудың ерекшеліктерін анықтау және жаңа басымдықтарын негіздеу. Экономикалық, статистикалық, салыстырмалы, графикалық, жүйелік, функционалды және басқа да талдау әдістері қолданылады. Зерттеу барысында екі ел арасындағы сауда-экономикалық ынтымақтастықты тиімді дамыту және тиісті сыртқы сауда саясатын жүзеге асыру үшін жаңа бағыттар мен тәсілдер жасалды. Негізгі тәсіл-Еуразиялық одаққа қатысу механизмі, бәсекеге қабілетті өнім өндірісін ұлғайту үшін алдыңғы қатарлы ғылыми технологияларды қолдануға негізделген бірлескен кәсіпорындар құру арқылы аймақтық сауданы кеңейту. Ұсынылған мақала жаһандану мен аймақтандырудың өсіп келе жатқан процестері жағдайында Қазақстан мен Ресей арасындағы сауда-экономикалық және инвестициялық ынтымақтастықтың қазіргі жағдайын көрсетеді. Бұл жағдайда әлемдік нарықта бәсекелестік күшейіп келеді, бұл Қазақстан мен Ресейдің өзара байланысты және өзара тәуелді ұлттық экономикаларының күш-жігерін біріктіру қажеттілігін объективті түрде анықтайды. Осы мақсатқа жету үшін келесі міндеттер шешілді: мазмұны ашылды және екі ел арасындағы сауда-экономикалық, инвестициялық өзара іс-қимылдың негізгі бағыттары айқындалды; қазіргі жағдайда екі ел арасындағы саудаэкономикалық ынтымақтастықтың даму ерекшеліктерін ашып көрсетті; Қазақстан мен Ресей арасындағы саудаэкономикалық және инвестициялық ынтымақтастықты тиімді дамыту жөніндегі ұсыныстар коронавирустық пандемиямен байланысты өсіп келе жатқан дағдарыстық процестер жағдайында жасалды. Түйін сөздер: сыртқы сауда, инвестициялар, сауда-экономикалық ынтымақтастық, бірлескен кәсіпорындар. 1 Доцент кафедры международных отношений и мировой экономики, факультет международных отношений, КазНУ им. аль-Фараби, к.э.н.
The article analyzes the pandemic period results, which can be attributed to the increased need for companies' coopetition. One of the most popular during the COVID–19 pandemic was the marketing strategy, the socalled innovative business model “coopetition”, to overcome the crisis consequences. Coopetition has become the primary marketing strategy of leading high-tech companies to achieve synergy between competitors. This model is used not only for cooperation with competing companies but also for suppliers, customers, and firms that produce additional or related products. Attention is focused on the correlation between the applied marketing innovations and the company's ability to survive in the economic crisis conditions-the relevance of undervalued marketing strategies that can be effective and efficient during the crisis increases. The literature review found that the pre-pandemic crisis management studies focused primarily on internal company reserves. Simultaneously, companies in pandemic collapse use marketing strategies that focus on external communication with competitors to overcome the crisis. The phenomenon of collabour ative competition has much in common with open innovation, where competing companies share their achievements. This strategy is aimed at expanding the market and forming new business relationships during a severe economic crisis.
The state, business community and citizens are social partners in ensuring a better quality of life. Corporate social responsibility (CSR) is a mechanism for the interaction of these partners. Non-financial reporting is essentially a communication channel about corporate social responsibility, demonstrating information about the company's market value, its impact on society and the environment. The use of CSR tools increases the level of confidence in business and ensures the sustainable development of society as a whole. The implementation of CSR strategy leads to increasing a company's business reputation, which has a significant impact and allows the company to strengthen a position in the market. In the framework of the conducted research, we used secondary and primary data collection methods, as well, qualitative and quantitative. Kazakhstani companies are increasingly aware of the need to introduce CSR policies in their work and actively involved in the CSR reporting process. The topic of CSR is gaining popularity in Kazakhstan. Representatives of business, state, public, and consumers are increasingly gathering to discuss social projects.
This article aims at determining the influence of power distribution within families on women’s views of politicians. The work represents the first cross-cultural study of gender stereotypes about political leaders embracing post-socialist Central Asian and Central European countries. The responses of 6,869 women to the Life in Transition Survey III were analyzed using a quantitative research study. A multivariate linear regression model and correlation coefficients allowed us to identify the relationship between patriarchal and patrilocal families with a high level of gender stereotypes and the impact of individual women's decisions on their lower bias. No positive effect of spouses’ mutual decisions on the level of gender stereotypes was revealed. The theoretical importance of the work lies in expanding the existing knowledge about the influence of family power on women’s internal beliefs, which broadens the understanding of the Western Role Congruity Theory in emerging economies.
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