The onset of online shopping has changed the very dimension of clothing purchase. Online purchase over the last two decades has slowly been gaining popularity worldwide. Although it is at a nascent stage in India it has made an impact in every urban home. This study was undertaken to study the impact of Indian online fashion products purchase. 170 respondents between the age group of 18-60 years of both the sex, from different parts of India, with different backgrounds were surveyed. It was understood from the outcome of study that retail stores are still the preferred place for purchase. Most of the people now a day's possessed card which helped in their online transaction. Casual wear clothing below the price range of Rs. 2000 was the most preferred item for purchase. Factors such as ease of purchase, wide cost range, brand diversification along with the discount benefit motivated the Indian customers towards purchasing fashion products from online stores.
An investigation on the physical properties of compact and conventional spun yarns following chemical treatments is reported. In this research, the effect of chemical finishing treatments namely, scouring, hypochlorite bleaching, peroxide bleaching, mercerising and dyeing on the yarn characteristics of 30 Ne regular and compact ring spun yarns has been studied. The results showed that whilst tenacity of treated yarns rose, elongation fell with the exception of slack mercerising treatment. Work of rupture was significantly higher than that of control for slack mercerised samples. With the exception of slack mercerised yarns there was no measurable difference in initial modulus of yarns. While bleached yarns samples showed somewhat poor abrasion resistance, the other treated yarns did not show any change in abrasion resistance. All the treatments had led to an increase in yarn friction. Slack mercerisation treatment had led to a significant increase in shrinkage and the shrinkage values were identical in both conventional and compact yarns. The other treatments had resulted in lower shrinkage values. Compression was found to be greater for compact yarns in untreated state and all the treatments had lowered the compression. Compressional energy (WC) was found to be the highest for compact mercerised yarn. Scanning electron micrographs showed clearly the improved hairiness and bulk in compact yarns.
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