The need for charity drives in Malaysia has become even more crucial with the halt and closure of countless businesses during the COVID-19 pandemic. Due to social restrictions implied, the method of collecting charity funds is now severely limited, resulting in the deployment of social media platforms. Suiting the current needs, this research aimed to understand the public's acceptance of e-charity programs. This quantitative research studied the response of 129 samples spread from urban and rural areas in Malaysia. Data were collected through a questionnaire in Google Form and distributed through social media platforms. Results show the public is willing to do charity online, and it is a way to encourage charitable behaviour. Keywords: e-Charity, Internet Banking Transactions, Original Technology Acceptance Model eISSN: 2398-4287 © 2022. The Authors. Published for AMER ABRA CE-Bs by E-International Publishing House, Ltd., UK. This is an open-access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer-review under responsibility of AMER (Association of Malaysian Environment-Behavior Researchers), ABRA (Association of Behavioral Researchers on Asians), and cE-Bs (Centre for Environment-Behavior Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI: https://doi.org/10.21834/ebpj.v7iSI9.3927
Due to the worldwide demand for music consumption, more songs are translated into several languages. However, it remains a question whether the public i) prefers a loosely translated version, or ii) prefers a word-by-word translated version. Inspired by online data mining in business analytics, this quantitative research studied the public’s sentiments on two translated versions of Disney’s “We Don’t Talk About Bruno” song on the YouTube platform. Through semantic analysis, the researchers had found that the public prefers loosely, poetically, translated songs whilst preferring the harmony, melody, and musical sense of the songs to be retained. Keywords: translation techniques; compositional market; public acceptance; online data mining. eISSN: 2398-4287© 2022. The Authors. Published for AMER ABRA CE-Bs by E-International Publishing House, Ltd., UK. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians/Africans/Arabians), and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI: https://doi.org/10.21834/ebpj.v7iSI7%20(Special%20Issue).3765
As the whole Covid 19 pandemic hit the entire world, the creative industry faced numerous challenges such as constraints on activities and budget cuts. These obstacles challenged us to push our limits to produce more digital audio-visual content and leverage our artistic work into the online world. To survive the new norm after the pandemic, music artists must reinvent themselves to be hybrid and multitask. One no longer can only perform, but also it is essential to master the tools of technology and behind-the-scenes production work to survive in this industry. On the other hand, with the advancement of technology platforms, namely YouTube, music videos have always been essential for music artists to showcase their work in this digital era. Many industrial film practitioners have been conducting such industrial research in the film industry; however, not many industrial players from the music industry conduct such research. As a result, this left many gaps in the literature. Even though there were past studies, there is still a need for new updated insight with more detailed insider views as nowadays production practices have been innovated, and the cost of production has been reduced. Hence qualitative practice-based research will be conducted by dedicating the researcher's brand as an artist to produce three different music videos with varied creativity and budgets. Keywords: Digital audio visual, music artists, music industry, music video producer, technology YouTube. eISSN: 2398-4287 © 2022. The Authors. Published for AMER ABRA cE-Bs by E-International Publishing House, Ltd., UK. This is an open-access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer-review under responsibility of AMER (Association of Malaysian Environment-Behavior Researchers), ABRA (Association of Behavioral Researchers on Asians), and cE-Bs (Centre for Environment-Behavior Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI:
Similar physical features of two traditional Chinese musical instruments, Guqin and Guzheng, have mistakenly led the general public to discern them as complementary duos. Contrary to this belief, both instruments have different historical backgrounds and purposes. Therefore, this research is conducted to (i) identify the identity of the two instruments and (ii) signify the representations of each instrument. This qualitative research adapted the descriptive comparative research design and used individualizing as an analysis method. In conclusion, despite the similarities in shape and playing techniques, these two instruments depict different messages, leading to other representations and purposes. Keywords: Guqin, Guzheng, Musical Identity, Musical Representation eISSN: 2398-4287© 2022. The Authors. Published for AMER ABRA cE-Bs by e-International Publishing House, Ltd., UK. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians/Africans/Arabians) and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI
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