음식 관광의 관점에서 중국 전통 음식 브랜드의 지각된 품질이 지각된 가치, 만족도와 행동의도에 미치는 영향

Shang, Wenwen; 박사과정, 배재대학교 대학원 여가서비스스포츠학과; Park, Yeonji; Yoo, Jaewon; Seo, Jinwook

doi:10.18604/tmro.2018.22.3.52

Journal of Tourism Management Research

2018

DOI: 10.18604/tmro.2018.22.3.52

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음식 관광의 관점에서 중국 전통 음식 브랜드의 지각된 품질이 지각된 가치, 만족도와 행동의도에 미치는 영향

Wenwen Shang¹,

배재대학교 대학원 여가서비스스포츠학과 박사과정²,

Yeonji Park³

et al.

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음식 관광의 관점에서 중국 전통 음식 브랜드의 지각된 품질이 지각된 가치, 만족도와 행동의도에 미치는 영향

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