Journal of Global Academy of Marketing Science
 1999
DOI: 10.1080/12297119.1999.9707448
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소비자의 제품 성과 평가 과정에 대한 점포 내 기분 상태의 역할

김광수 김광수1,
신종국 신종국2,
곽원일 곽원일3
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