공공커뮤니케이션으로서 정부 광고 분석 연구: 노무현, 이명박, 박근혜 정부의 Tv광고를 중심으로

Kun, Pae Jung; Jo, Samsup

doi:10.20879/kjjcs.2017.61.5.014

koreanjournalofjournalismcommunicationstudies

2017

DOI: 10.20879/kjjcs.2017.61.5.014

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공공커뮤니케이션으로서 정부 광고 분석 연구: 노무현, 이명박, 박근혜 정부의 Tv광고를 중심으로

Pae Jung Kun¹,

Samsup Jo²

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공공커뮤니케이션으로서 정부 광고 분석 연구: 노무현, 이명박, 박근혜 정부의 Tv광고를 중심으로

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