YAWARweb: Pilot Study about the usage of a Web Service to Raise Awareness of Blood Donation Campaigns on University Campuses in Lima, Peru

Abstract

This document presents a preliminary study about a pilot deployment of a web service. The service is used as means to raise awareness in university campuses prior to blood donation campaigns and to measure its effect into posterior donor enrollment. The measure the level of awareness a score range from zero to four inclusive was set. It was quantified before and after giving the information. This allowed evaluating the score change influenced by the received information. Another important metric was the contrast between the community participation between the blood donation campaigns at 12 th June 2018 and June 2017. During these campaigns 41 and 25 blood units were collected following the new approach and the traditional way respectively. This variation represents an increase of 64% with respect to the campaign carried out in 2017 by INSN-SB, where the only variation was the use of the application YAWARweb. Moreover, in 2018 there were 36 people interested to donate. Nonetheless, it was not possible because of insufficient hemoglobin, narrow veins, and other causes. This research has as goal to evaluate the usage of our survey through a web service as a tool to raise awareness in university campuses prior to blood donation campaigns. This survey will provide information to the participants about the benefits of blood donation. Thus, creating an incentive to participate in the campaigns and getting the results as an increment of the number of participants. Our group keeps working on preventive health and changing the picture of blood donation leveraged by technology development. The document starts with a general summary of the situation of blood donation in Peru, and then it analyzes the population where the tool is applied. It then proceeds to the methodology of implementation of YAWARweb. Finally, it presents the results of the use of the web application in the community as a method of raising awareness.

Location-based Mobile Application for Blood Donor Search

“…In [14] [15] web applications were developed using blockchain technology, applying machine www.ijacsa.thesai.org learning algorithms to develop and evaluate models for classifying blood donors as returnees and non-returnees. In [16] [17] [18] proposed web-based applications to manage blood donation campaigns, with the aim of collecting and organizing data. The researchers at [19][20] developed web applications to monitor and investigate the risks involved with donors before and after the donation process.…”

El mensaje publicitario en las campañas de donación de sangre: percepciones de estudiantes de medicina

“…Entre los beneficios que conocen se encuentran el poder tener acceso a trece análisis de sangre gratuitos, reducción de paros cardiacos, beneficios extra en los hospitales, etc. Además, este perfil no solo se enfoca en beneficios personales, sino que conoce sobre los grupos de personas que se benefician por su donación (Alva et al, 2018;Alva et al, 2019). Como se observa, este grupo se motiva por factores facilitadores, es decir, que implican recibir recompensas por su accionar e información sobre sus beneficios (Gilchrist et al, 2019).…”

“…Entre los beneficios en el momento de la donación destacan el chequeo general, trece análisis de sangre gratuitos, rejuvenecimiento en el cuerpo, reducción de la cantidad de hierro, etc. (Mantari et al, 2018;Alva et al, 2019).…”

“…Adicionalmente, aclara que la descripción (copy) que acompaña al afiche en las redes sociales debe ser utilizada para brindar más información como los requisitos y beneficios. Al existir un perfil de donantes de sangre voluntarios con una motivación por conocer los beneficios que reciben al realizar esta acción (Zhou et al, 2012), es necesario aclarar estos puntos en toda campaña de donación de sangre (Alva et al, 2018;Alva et al, 2019). Asimismo, una técnica cognitiva puede ser empleada para desarrollar el mensaje publicitario y conseguir que este sea completamente informativo para el receptor (Martín et al, 2017).…”

“…Solo es posible asegurar el suministro de sangre necesario si los donantes y las organizaciones de donación ponen de su parte (Shehu et al, 2013). En el Perú se necesita abastecer los bancos de sangre para atender la demanda de este componente, el cual es vital para personas con enfermedades sanguíneas, pacientes oncológicos y gestantes (Alva et al, 2019). Asimismo, durante el 2021, el 1.03% (344 112) de los peruanos donó sangre.…”