Would you like to shop via mobile app technology? The technology acceptance model, social factors and purchase intention

Vahdat, Arash; Alizadeh, Ali; Quach, Sara; Hamelin, Nicolas

doi:10.1016/j.ausmj.2020.01.002

Cited by 189 publications

(178 citation statements)

References 88 publications

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“…Accordingly, for each type of benefit, this study focuses on a selection of typical benefits that past studies have recurrently examined. For example, for the utilitarian benefits, this study focuses on ease of use and usefulness, which are well-known drivers of technology acceptance and use (e.g., Byun et al, 2018;Vahdat, Alizadeh, Quach, & Hamelin, 2020;Veríssimo, 2018); it also considers practical relevance (or interpersonal utility), given its documented impact on the intention to use apps (e.g., Stocchi, Michaelidou, & Micevski, 2019). In terms of hedonic benefits, this study concentrates on selfenhancement (e.g., Scholz & Duffy, 2018;Zhu, So, & Hudson, 2017), entertainment (e.g., Gao, Rohm, Sultan, & Pagani, 2013;van Noort & van Reijmersdal, 2019), and the visual (or aesthetic) appeal/layout of the app (e.g., Kumar et al, 2018).…”

Section: The Evaluative Pathmentioning

confidence: 99%

Identification of two decision‐making paths underpinning the continued use of branded apps

Stocchi

Pourazad

Michaelidou

2020

Psychology and Marketing

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This study investigates two decision‐making paths that underpin the continued use of branded apps. One path originates from past use of a category of apps and leads to continued use of a branded app from that category via recognition. The second path also starts with past use, but leads to continued use through the evaluation of the app's benefits. Two empirical studies test and subsequently validate the resulting conceptual model, confirming that both paths underpin continued use; however, the strength of the theoretical links varies, and the two paths warrant separate investigation. These outcomes support the generalizability of the proposed model, highlighting its potential as a tool to advance the understanding of consumer decision‐making leading to the continued use of branded apps. The findings of this study also yield practical relevance, especially for the delineation of strategies to enhance the chances of market survival of branded apps.

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Section: The Evaluative Pathmentioning

confidence: 99%

Identification of two decision‐making paths underpinning the continued use of branded apps

Stocchi

Pourazad

Michaelidou

2020

Psychology and Marketing

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“…Setelah mereka mendapatkan pengalaman dari kemudahan menggunakan situs, kualitas informasi yang baik seperti kejelasan informasi, informasi yang relevan, tepat waktu, maka akan terbentuk rasa kepuasan secara elektronik yang ditunjukkan dengan kesediaan mereka dalam membagikannya kepada konsumen lain. Dari [14], [71], [46], [41], [72], [18], [40], [73], [15], [74], [63], [23], [71], [59], [75], [40], [17] 3 SEM [65], [14], [41], [66], [32], [76], [51], [64], [56], [60], [47], [3], 4…”

Section: B Bagaimana Gambaran Mengenai Perilaku Konsumen Danunclassified

Hubungan Variabel Pemasaran Digital Terhadap Electronic Word Of Mouth (E-WOM): Sebuah Studi Literatur

Hariyanti

Trianto

Wirapraja

2020

teknika

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Pemasaran adalah bidang keilmuan yang menarik dan dilengkapi dengan aspek digital menjadikan pemasaran digital sebagai salah satu bidang keilmuan yang memiliki cakupan yang sangat besar, terlebih dengan mengaitkannya kepada keterlibatan konsumen. Pada penelitian terdahulu didapatkan variabel-variabel penelitian yang digunakan untuk mengukur kepuasan dari konsumen, maka dengan menggunakan metode penelitian studi literatur peneliti menemukan variabel-variabel yang dianggap dapat digunakan untuk mengukur persepsi konsumen dari sisi kualitas website, kepuasan dan keinginan konsumen untuk berbagi dengan konsumen lainnya, dengan memanfaatkan literatur ilmiah antara rentang waktu tahun 2015-2020. Hasil pemetaan literatur yang dilakukan didapatkan hasil bahwa variabel yang secara umum digunakan dalam penelitian pemasaran digital adalah kualitas website untuk mengukur kehandalan dari situs, kepuasan konsumen yang diungkapkan secara elektronik (e-satisfaction), kualitas informasi yang diberikan oleh situs dan keinginan konsumen untuk berbagi pengalaman pengunaannya kepada konsumen lain (E-WOM). Selain variabel didapatkan pula metode yang sering digunakan dalam penelitian pemasaran digital adalah menggunakan metode kuantitatif dengan pendekatan Structural Equation Modelling (SEM).

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“…Extensions of TAM including variables such as self-identity (Lee et al, 2006) and social and peer influence (Malhotra & Galletta, 1999;Vahdat et al, 2020) have found that these social factors influence attitude towards technology and acceptance of technology. In addition, TAM2 that incorporates other theoretical constructs to TAM discovered that social influence processes (subjective norm, voluntariness, and image) and cognitive processes (relevance of job, output quality, result demonstrability, and perceived ease of use) influence user's acceptance of technology (Venkatesh & Davis, 2000).…”

Section: Limitationsmentioning

confidence: 99%

User perceptions of powered wheelchair features.

Bowers¹,

Morgan²,

Abbott³

et al. 2020

Technology, Mind, and Behavior

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There has been a substantial increase in recent years in the availability of powered wheelchairs and associated features. However, the psychological factors explaining feature use are poorly understood. The current study aims to explore this issue. Semistructured interviews of 15 British wheelchairs users were conducted; all had a range of disabilities and clinically prescribed seating functions. Our aim was to explore participants' perceptions in terms of engagement and use of their wheelchair technology. Interview schedules were generated based on prior research on psychological factors associated with health and well-being. Questions focused on participants' knowledge of features and how to use them, perceived barriers and facilitating factors, motivation to use, and perceptions of social support. A theory led thematic analysis identified three themes: (a) clinical benefits and functional alternatives, (b) expectations versus reality, and (c) the impact of other people. There was diversity in the perceptions that users had of their equipment, with positive views of features linking to users' experience of functional benefits and matches between equipment and prior expectations. Recommendations are made to highlight functional as well as clinical benefits, to explore therapists' experiences of their practice, to consider how information could be presented, and to explore uses of social support and innovative technologies in future work.

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Would you like to shop via mobile app technology? The technology acceptance model, social factors and purchase intention

Cited by 189 publications

References 88 publications

Identification of two decision‐making paths underpinning the continued use of branded apps

Identification of two decision‐making paths underpinning the continued use of branded apps

Hubungan Variabel Pemasaran Digital Terhadap Electronic Word Of Mouth (E-WOM): Sebuah Studi Literatur

User perceptions of powered wheelchair features.

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