Would you change your mind? An empirical study of social impact theory on Facebook

Chang, Jung‐Hua; Zhu, Yu‐Qian; Wang, Shan-Huei; Li, Yi-Jung

doi:10.1016/j.tele.2017.11.009

Cited by 38 publications

(30 citation statements)

References 47 publications

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“…The findings of this study contribute to the extant literature for SIT’s framework about the impact of events in the social environment with the forces, that are involved in these events, and their influences on individuals engaged over the time of the event [ 26 , 27 ]. Although this study did not target participants who were infected by COVID-19, the perceptions of current study participants showed a high to moderate level of agreement with the impact of the COVID-19 pandemic on the aspects of their social and educational lives.…”

Section: Discussionmentioning

confidence: 58%

“…The appeal of SIT arises from the generalizability of its framework, which can be applied in various contexts and be further tested with a particular case. Therefore, SIT has been applied in a wide variety of research areas within different contexts; for example, it was used to study: the impact of two social forces–social size and proximity–on the emotions of consumers and their self-presentation behaviors [ 23 ]; the impact of users’ number on the perceived credibility of user-generated content on social media [ 24 ]; the impact of social influence on individuals’ vaccination decision-making [ 25 ]; and the impact of relationship closeness or persuader immediacy, message persuasiveness, and perceived supportiveness on political attitude change [ 26 ].…”

Section: Methodsmentioning

confidence: 99%

“…In terms of communication and social event studies, the SIT framework provides a useful understanding for how individuals are influenced by their social environment [ 26 ]. At the same time, SIT can indicate how forces that operate in a social field are involved in events and how others are influenced by these forces over time [ 27 ].…”

Section: Methodsmentioning

confidence: 99%

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Impact of the COVID-19 pandemic on the social and educational aspects of Saudi university students’ lives

Alghamdi

2021

PLoS ONE

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The COVID-19 pandemic led to surprising and unexpected experiences for Saudi university students. Precautionary and preventive measures taken to contain this pandemic impacted the social and educational aspects of these students’ lives. All Umm Al-Qura University (UQU) students were invited to participate in an online survey on 30 impacts, both positive and negative, of the COVID-19 pandemic on their lives. Social impact theory (SIT) was applied to illustrate these impacts. The survey yielded 1,360 responses. The results showed high to moderate levels of agreement regarding students’ perceptions of the positive and negative impact of the COVID-19 pandemic on their lives, with social aspects impacted more than educational ones; and no statistically significant gender differences. Weak correlations were found between the social aspects and the educational aspects of students’ lives in relation to the impact of the pandemic, although all aspects were correlated positively. The SIT framework provided insights into how the COVID-19 pandemic impacted students’ lives.

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Section: Discussionmentioning

confidence: 58%

Section: Methodsmentioning

confidence: 99%

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Impact of the COVID-19 pandemic on the social and educational aspects of Saudi university students’ lives

Alghamdi

2021

PLoS ONE

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“…“In the age of social media, it is easier than ever for individuals to be influenced by others, as social media has become an indispensable activity of people’s lives and the main source of information for many” (Chang, Zhu, Wang, & Li, 2018, p. 283). Social impact theory defines how individuals’ feelings, beliefs, and behaviors can be influenced by the presence of others within a social environment (Latané, 1981).…”

Section: Literature Reviewmentioning

confidence: 99%

Are You Connected Through Consumption? The Role of Hashtags in Political Consumption

Johnson

Hall-Phillips

Chung

et al. 2019

Social Media + Society

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The debate surrounding protesting National Football League (NFL) games began with player Colin Kaepernick’s decision not to stand for the national anthem in response to increased police violence toward people of color in the United States. Public use of social media has cast players’ behavior of kneeling or sitting during the anthem into an international spotlight and led to individuals’ participation in political consumerism, including boycotting the NFL. The goal of this research is to examine the role of a hashtag in political consumerism through the lens of social impact theory and its relation to individuals’ consumption practices. Using social network and content analysis, this study examined a 4-day sample of tweets and accompanying hashtags that included #BoycottNFL during 9 days of the 2017 NFL season. Findings of this study suggest that the line between lifestyle and contentious political consumerism is blurred. Boycotting the NFL is contentious political consumerism, but it consists of lifestyle political consumerism through the individualized behavior of creating a tweet, which inadvertently is a part of collective action. Furthermore, the analysis indicated that accompanying hashtags demonstrated three types of political consumerism sentiment (i.e., political-, civic-, and consumption-related) that change the tone of a tweet, which may alienate actors who are focused on the consumption practices of the collective action. Theoretical and practical implications are discussed.

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“…For the personal perspective, they are all trying to maximize their personal utility. Of course, at different stages, the time allocation will be different [8] .…”

Section: Personal Utility Maximization Hypothesismentioning

confidence: 99%

Research on Education Quality Assessment Based on Campus Online Community

Shen¹,

Yao²

2018

Proceedings of the 2018 International Conference on Education Reform and Management Science (ERMS 2018)

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In recent years, the campus online community has become a new technology platform for gathering graduate students' attention. The discussion on how to use the campus online community for digging a new method to measure the graduate education quality has become a heated topic for scholars. This article measures the value-added process of individual human capital dynamically based on the PeopleRank model by tracking the graduate students' behavior on the campus based online community, such as knowledge sharing, online interactive learning exchanges, publishing academic papers, and ideological education dynamic reporting. The eigenvalue calculated by SNR matrix evaluates the quality of graduate education, and the results show that the eigenvalue can stably represent the quality of graduate education. Our study expands new theories and methods in the field of education quality assessment and provides new tools for quantifying graduate education quality assessment. Introduction Nowadays, with the rapid development of social online community, such as Facebook,Twitter, Linkedin, Groupon, Youtube, Weixin, Zhihu et al, colleges and universities have also built their own campus network community, Shuimu of Tsinghua university, Tianwaitian of Tianjin university, ihome of Beihang University are the successful representative of them. These network communities are used for students' management, ideological education, knowledge sharing, and academic innovation. Over the past two decades, along with the domestic graduate enrollment continues to expand. However, the scale of educational staff and supervisor team is relatively poor increased, these have led to the academic misconduct, ideological rigidity and poor guidance relationship. The online community is also called a virtual community or an electronic community, which refers to people with common interests, hobbies, and needs to follow certain rules in a certain bounded network space and communicate through social software such as blogs, BBS, newsgroups, chat rooms, and emails [1]. It is a social community where participants focus on mutual communication, communication and interaction, and thus generate mutual closeness and recognition, and eventually form kinds of interpersonal circles [2]. This article defines the campus online community as: officially recognized and formally registered, which have integrated the function of daily administration, research, teaching management, student ideological education, academic exchange and innovation, knowledge sharing et al, the platform which was used for daily affairs and daily interactions that can meet the needs of university teachers, graduate students, and educational staff [3]. It is a network system that realizes campus intelligence in smart internet environment, which enables users or virtual roles to acquire, publish, share, and manage various resources, assisting in knowledge innovation, collaborative work, problem solving, and decision support. As time accumulates, eventually everyone gains the value added [4]. Why more...

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Would you change your mind? An empirical study of social impact theory on Facebook

Cited by 38 publications

References 47 publications

Impact of the COVID-19 pandemic on the social and educational aspects of Saudi university students’ lives

Impact of the COVID-19 pandemic on the social and educational aspects of Saudi university students’ lives

Are You Connected Through Consumption? The Role of Hashtags in Political Consumption

Research on Education Quality Assessment Based on Campus Online Community

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