World economy. Conglomerate of unity and contradictions

Komarov, V.V.; Litvina, N.I.; Pronchenko, L.V.

doi:10.20339/am.09-19.094

Cited by 1 publication

(1 citation statement)

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“…A number of national researchers (Skvortsov E., Skvortsova E., Sandu I., Iovlev G., Anfinogentova A., Dudin M., Lyasnikov N., Protsenko O., Borisov A., Danilova S., Komarov V., Pronchenko L., Litvina N., Kuzmin V., Goryacheva A.) have considered the prospects of agro-industrial complex transition to the digital environment, application of artificial intelligence and training of highly qualified engineering personnel, taking into account the requirements of agribusiness companies, which, however, did not suggest the introduction of the specific marketing course into the educational process [11,12,13,14,15,16].…”

Section: Introductionmentioning

confidence: 99%

Existentialism of Engineering Marketing and Technological Entrepreneurship in Large Agricultural Enterprises

et al. 2021

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The authors introduce their vision of modern world understanding by the managers and engineering staff of agricultural enterprises in the era of total communications and digitalization of agriculture, referring to the “seventh sense” as a fundamental instinct for comprehension of reality and existence which places human at the centre. In the technical age, engineering marketing is crucial in terms of perception of innovation technology advantages for development of a new entrepreneurial way of thinking, especially for engineers, given their significant participation in commercial projects of agro-industrial complex. The development of integrated hybrid production in agro-industrial complex for innovative agricultural production taking into account different business lines of various enterprises of the complex is suggested to achieve synergy and build a socially-oriented system. The proposals for business development are also introduced.

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Section: Introductionmentioning

confidence: 99%