“…Anthropologists have also investigated current concerns around new technologies, computing, work, global workplaces, organizational cultures and social change, framing them within social cultural perspectives (e.g., Baba, 2003;Garsten, 1994;Hakken, 1993;Pffafenberger, 1992). In modern times, cyberspace and computer mediated communication are seen to make the process of constructing manageable personal identities very complex (e.g., Turkle, 1996).…”