Women entrepreneurship in Romania: a regional evaluation

Pocol, Cristina Bianca; Moldovan-Teselios, Calin

doi:10.15835/buasvmcn-hort:10607

Cited by 5 publications

(3 citation statements)

References 14 publications

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“…The minimum price quoted for a jar of honey was R$2.00 (∼U$0.40) and the maximum was R$100.00 (∼U$20.40); for stingless bees, prices were quoted between R$ 2.00 (U$ 0.40) and R$ 300.00 (∼U$ 61.20). Honey from stingless bees has a significantly higher price than honey from A.mel ıfera (Pocol and Teselios, 2012;Ismaiel et al, 2014;Zuccato et al, 2017) and can reach US $100/kg, (Shadan et al, 2018), but there is little information on what consumers think about it in the current literature. The production of stingless bee honey is usually on a small scale and there are not many products in the market; thus, it is not a usual consumed product, and there are several types of stingless bee honey ( Avila et al, 2018), which may explain the high range of prices observed herein.…”

Section: Resultsmentioning

confidence: 99%

Exploring consumers’ perception of stingless bee honey using projective techniques

de Souza,

Leães,

Danieli

et al. 2024

BFJ

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PurposeThe objective of this study was to evaluate Brazilian consumers’ perceptions of stingless bee honey and the drivers involved in this product choice.Design/methodology/approachThree projective techniques were applied to 480 consumers who answered a rating task about liking, health, sustainability, quality taste, and utilization as ingredients, fulfilled completion sentences, and performed a hard laddering task.FindingsThe results showed a significant increase in the expected liking and flavor, and consumers perceived stingless bee honey as more sustainable, of higher quality, and more beneficial to health. Health, sustainability, and taste are the main drivers of purchasing this type of honey, and consumers are aware that it costs a premium price. In the value chain involved in choosing stingless bee honey, the appreciation of native bees, flavor, nutritional value, medicinal properties, producer appreciation, and curiosity were strong aspects for choosing the product. These aspects lead consumers to feel good, have peace of mind, feel like protecting nature and planets, and longevity.Originality/valueHoney is popular worldwide, but stingless bee honey has little information on how consumers perceive it and on the purchasing decision chain. The results of the present study provide important information to enhance the consumption of this product with social and environmental importance and the growing demand for natural products that replace refined sugars.

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Section: Resultsmentioning

confidence: 99%

Exploring consumers’ perception of stingless bee honey using projective techniques

de Souza,

Leães,

Danieli

et al. 2024

BFJ

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show abstract

“…Ferreira et al [23] pointed out the economic effects of the associations in terms of the impact on employment regardless of nationality [24], while Androulidakis and Harizanis [25] emphasized the importance of the associations in organized beekeeping education, technical support, providing relevant statistical data [26], clarifying or interpreting legislation [27], strengthening entrepreneurial orientations [28] and marketing the performance of honey and honey products [29], market positioning [30] and more. Pocol et al [31] point out the importance of beekeepers' associations in establishing cooperation with other beekeepers, while Popa et al [27] point out that associations should cooperate with other beekeeping associations, but also with other companies, in order to modernize beekeeping. According to Mushonga et al [32], local authorities should promote the establishment of beekeeping associations as the findings show that the beekeepers' operations should be supported by education and training.…”

Section: Literature Reviewmentioning

confidence: 99%

Investment in Research and Development and New Technological Adoption for the Sustainable Beekeeping Sector

et al. 2020

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The purpose of this paper is to understand how members of beekeeping associations, with long-standing sustainable traditions and products with registered geographical origins, perceive the investments in research and development (R&D) and new technological adoptions. By means of a binary logistic regression, the socio-demographic factors of the members of beekeeping associations predicting the investments in R&D and new technological adoptions were analyzed. Our findings point out that higher level of education and professional beekeeping experience predicts the willingness of investing in research and development. The higher level of education positively influences the willingness to hire professional consultants or bodies for the research and development of beekeeping practices. Serbian female beekeepers, beekeepers aged more than 41 years and professionally engaged beekeepers are more likely to admit that they need support of scientific and research institutions in the further development of beekeeping practices. A higher education has been shown to significantly predict the value added hive products due to new technology adoption. There is also a positive influence of the education level on new technology adoption.

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“…They are used by humans for centuries for various purposes, making them as interesting subject for research and analysis. Romania is an important producer of potatoes and tomatoes, in accordance with favorable natural and climatic conditions for their growing, as well as long tradition (Pocol, Sahli, 2010;Soare et al, 2017).…”

Section: Introductionmentioning

confidence: 99%

Economic analysis of potato and tomato trade in Romania: The Gini coefficient

Zapucioiu¹,

Sterie²,

Dumitru³

2023

West Balk J Agric Econ & Rural Develop

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Potatoes and tomatoes are the key vegetables of Romanian agriculture, due to their consumption and the large growing areas. The paper analyses import and export of potatoes and tomatoes, and import and export prices for these vegetables, while based on that the Gini coefficient was calculated. According to the value of the Gini coefficient, the concentration of potato import is relatively low, while the export concentration is considerably higher. A similar situation is with tomato, as the values of the Gini coefficient indicate low concentration related to import and relatively high concentration related to export. Association with foreign partners, farmer orientation to quality certifications, investment in infrastructure and efficient marketing are some solutions that can improve the Romanian vegetable market.

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Women entrepreneurship in Romania: a regional evaluation

Cited by 5 publications

References 14 publications

Exploring consumers’ perception of stingless bee honey using projective techniques

Exploring consumers’ perception of stingless bee honey using projective techniques

Investment in Research and Development and New Technological Adoption for the Sustainable Beekeeping Sector

Economic analysis of potato and tomato trade in Romania: The Gini coefficient

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