Window Dressing in Impression Management: Does Negative Media Coverage Drive Corporate Green Production?
Kaijun Gan,
Silin Ye
Abstract:This study addresses the calls for research attention on corporate greenwashing and analyzes an environmental strategy in corporate impression management. We assume that negative media coverage triggers impression motivation and causes firms to adopt environmental strategies for impression construction based on the two-component model in impression management. Specifically, firms release credible signals, such as green investment, to cover concealed pollution emissions under the framework of a game with incomp… Show more
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