Why users continue E-commerce chatbots? Insights from PLS-fsQCA-NCA approach

Foroughi, Behzad; Huy, Tran Quang; Iranmanesh, Mohammad; Ghobakhloo, Morteza; Rejeb, Abderahman; Nikbin, Davoud

doi:10.1080/02642069.2024.2371910

The Service Industries Journal

2024

DOI: 10.1080/02642069.2024.2371910

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Why users continue E-commerce chatbots? Insights from PLS-fsQCA-NCA approach

Behzad Foroughi,

Tran Quang Huy,

Mohammad Iranmanesh

et al.

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Why users continue E-commerce chatbots? Insights from PLS-fsQCA-NCA approach

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References 99 publications

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