“…Although this body of research has brought us a long way in understanding how HR can contribute toward organizational change, one aspect that has largely been ignored is HR's role in managing the change context , that is, the internal or external circumstances that influence change effectiveness (Herold, Fedor, & Caldwell, ; Rafferty & Restubog, ; Self, Armenakis, & Schraeder, ). The lack of understanding of the change context is an important omission as recent studies suggest that, aside from change content and change implementation, the change context is a key factor influencing employee reactions toward change and is therefore a crucial determinant that influences whether change programs can be completed successfully (Choi, ; Rafferty & Restubog, ). Hence, understanding ways through which HR provides a context to orchestrate change is therefore of relevance for HR scholars and practitioners.…”