Why Crowdfunding Projects Can Succeed: The Role of Proponents’ Individual and Territorial Social Capital

Giudici, Giancarlo; Guerini, Massimiliano; Lamastra, Cristina Rossi

doi:10.2139/ssrn.2255944

Cited by 104 publications

(75 citation statements)

References 56 publications

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“…Moreover, CF project sizes vary, ranging from several thousand to several million USD, and the size reflects the characteristics of a project, and thus, results in distinct performance and behavior patterns. Similar claims have been indirectly supported in recent studies by Giudici et al [8], Mollick [9], and Zheng et al [10], who all applied the social capital perspective in explaining the success of CF projects, indicating that initiators of these two types of CF project perform and behave differently because of their specific purposes in gaining attention and sponsorship from crowd funders; however, none of them offered a prediction model with strong explanatory power. However, as argued by Lehner [7], current CF study analyzing the supply side remains immature and incomplete.…”

Section: Research Background and Questionssupporting

confidence: 61%

Investigating the effects of project scales on the patterns and performance of successfully funded, technology-oriented innovative crowdfunding projects

Kuo

Lin²,

Huang³

et al. 2014

2014 IEEE International Conference on Industrial Engineering and Engineering Management

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Remarkably successful crowd-funded projects have led to crowdfunding (CF) emerging as a novel channel for realizing innovative ideas. The use of CF has therefore attracted both academic and business interest. This study investigated technology-and innovation-oriented CF projects that have successfully received funding from CF platforms in China. The research focused on determining the effects of project scales on CF patterns and outcome. A total of 100 relevant CF projects that completed their funding activities from Demohour.com were analyzed. The results showed that small-sized and medium-to-large-sized CF projects behaved similarly in content provision. Regarding the outcome, although medium-to-large-sized CF projects attracted more browsers than small-sized projects did, they did not outperform the small-sized projects in other observed indicators statistically. Applying the prediction models to the portion of CF funding achievements revealed that the social capital perspective provided stronger explanatory power for successful, small-sized, technologyand innovation-oriented CF projects.

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Section: Research Background and Questionssupporting

confidence: 61%

Investigating the effects of project scales on the patterns and performance of successfully funded, technology-oriented innovative crowdfunding projects

Kuo

Lin²,

Huang³

et al. 2014

2014 IEEE International Conference on Industrial Engineering and Engineering Management

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show abstract

“…Mollick [17], Giudici [8] and Moisseyev [16] found that signals of individual social capital, such as social network size, and the number of Facebook "likes" for a project page, are correlated with crowdfunding success. Similarly, Wojciechowski described the importance of project creator credibility [21], which can be signaled by public symbols of approval.…”

Section: Related Workmentioning

confidence: 99%

Understanding and leveraging social networks for crowdfunding

Hui

Gerber

Gergle

2014

Proceedings of the 2014 Conference on Designing Interactive Systems

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Crowdfunding provides a new way for creatives to share their work and acquire resources from their social network to influence what new ideas are realized. Yet, we understand very little about this growing phenomenon. Grounded in existing work on social network analysis, we interview 58 crowdfunding project creators to investigate how crowdfunders use their social network to reach their campaign goals. We identified three main challenges, which include understanding network capabilities, activating network connections, and expanding network reach. From our findings, we develop initial design implications for support tools to help crowdfunding project creators better understand and leverage their social network.

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“…However, several analyses show the signifi cant role of social media in project success (e.g. Mollick 2014;Ordanini et al 2011;and Giudici et al 2013). Second, instead of using the number of rewards, the quality of rewards could be included.…”

Section: Results Limitationsmentioning

confidence: 99%

Profitable Nonprofits? Reward-Based Crowdfunding in the Czech Republic

Hrůzová¹,

Vaceková²

2017

NISPAcee Journal of Public Administration and Policy

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Th is paper deals with crowdfunding as a new and alternative mechanism of nonprofi t funding which has thus far attracted little scholarly attention in the Czech context. It focuses on the factors that aff ect a campaign's overfunding rate and determines whether these factors are consistent among diff erent forms of project creators. A comprehensive analysis of reward-based crowdfunding in the Czech Republic was conducted based on the data from 617 projects using the Czech crowdfunding platform Hithit that were categorized according to the status of the project creator. Using binary logistic regression, a statistic estimation on an overall sample and on a sample of purely nonprofi t projects was executed in order to observe if the outcomes diff er. Th e key empirical fi nding is that NGOs tend to raise fewer additional funds than other forms of project creators. Except for certain specifi c factors, the eff ects of the examined factors were consistent across all samples. Th is new and innovative approach to resource insuffi ciency by using alternative funding sources presents an important and unexplored research gap in the (post-) transitive context of nonprofi t sector studies, enabling a view of policy implications for Czech NGOs.

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Why Crowdfunding Projects Can Succeed: The Role of Proponents’ Individual and Territorial Social Capital

Cited by 104 publications

References 56 publications

Investigating the effects of project scales on the patterns and performance of successfully funded, technology-oriented innovative crowdfunding projects

Investigating the effects of project scales on the patterns and performance of successfully funded, technology-oriented innovative crowdfunding projects

Understanding and leveraging social networks for crowdfunding

Profitable Nonprofits? Reward-Based Crowdfunding in the Czech Republic

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