Artemia is an industrially important genus used in aquaculture as a nutritious diet for fish and as an aquatic model organism for toxicity tests. However, despite the significance of Artemia, genomic research remains incomplete and knowledge on its genomic characteristics is insufficient. In particular, A. franciscana of North America has been widely used in fisheries of other continents, resulting in invasion to native species. Therefore, studies on population genetics and molecular marker development as well as morphological analyses are required to investigate its population structure and to discriminate closely related species. Here, we used the Illumina Hi-Seq platform to estimate the genomic characteristics of A. franciscana through genome survey sequencing. Further, simple sequence repeat (SSR) loci were identified for microsatellite marker development. The predicted genome size was ~867 Mb using K-mer analysis (K=17), and heterozygosity and duplication rates were 0.655% and 0.809%, respectively. A total of 421,467 SSRs were identified from the genome survey assembly, most of which were dinucleotide motifs with a frequency of 77.22%. This study will be a useful basis in genomic and genetic research for A. franciscana.