“…Simply addressing the symptoms of poverty and underdevelopment, rather than proactively confronting their root causes, has turned traditional philanthropy into an unsustainable form of superficial charitable assistance, unable to deliver meaningful social change or to produce long-term results (Desai & Kharas, 2008;Frumkin, 2000Frumkin, , 2006. Indeed, commentators question the motives of many modern philanthropists and argue that charitable gift-giving and volunteering has become a palliative for the Western liberal conscience and a way for individual and corporate philanthropists to 'buy' redemption in the form of psychological reward; that the 'feel good factor' and enhanced self-image associated with giving outweighs altruism (Bailin 2003;Bekkers & Wiepking, 2011;Lyons & Wearing, 2008;Mahrouse, 2011;Micklewright & Schnepf, 2009;Micklewright & Wright, 2005;Seglow, 2004).…”